More jobs:
Marketing Digital Analytics
Job in
Buffalo Grove, Cook County, Illinois, 60089, USA
Listed on 2025-12-02
Listing for:
Direct Staffing Inc
Full Time
position Listed on 2025-12-02
Job specializations:
-
IT/Tech
Digital Marketing, Data Analyst
Job Description & How to Apply Below
Overview
This position will be analyzing web traffic using web analytics tools, Google Analytics, Yodel and Omniture Site Catalyst or similar preferred
Responsibilities- Experience with Google Analytics profile configuration, advanced segments, annotations and profile filter
- Experience creating and executing multivariate and A/B testing in Google Analytics
- Ability to develop customized reports, dashboards and KPIs
- Experience configuring campaign tracking in Google Analytics to measure ROI
- Knowledge of data warehousing, database marketing concepts and business intelligence tools
- Interact with web developers and design team to achieve high relevancy of PPC landing pages
- Monitor PPC advertising performance including evenings and weekends
- Experience with paid search marketing campaigns and formulating bid management strategies
- Manage keyword lists, ad copy and landing page assignments to insure campaign success
- Expertise in technical SEO processes and SEO platforms
- Familiarity with Content Management Systems
All your information will be kept confidential according to EEO guidelines.
Direct Staffing Inc
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