Sr. Email Marketing Consultant

About the Job

Key Bank is looking for an experienced Email Marketing Professional to join our Email team. In this role you will be instrumental in developing and executing email campaigns and journeys for key initiatives.

4910 Tiedeman Road, Brooklyn Ohio

• Develop, build, and deploy email campaigns and journeys, to include HTML development/editing, campaign setup, testing, deployment, analysis, and optimization.
• Act as a strategic and collaborative advisor for the line of business (LOB) by providing effective email marketing advice. Collaborate program ideation and optimizations that drive engagement and meet business goals.
• Deliver assigned marketing emails within scope and timeline.
• Manage reporting and tracking functions for assigned campaigns/journeys.
• Have a test and learn mindset; recommend and implement email tests to optimize outcomes.
• Analyze and interpret email performance metrics and conversion data to provide recommendations to improve email programs/campaigns.
• Ensure emails follow industry best practices and Key Bank Compliance requirements.
• Implement dynamic content for personalization and segmentation of emails as needed.

• Bachelor’s Degree; 3-5 years minimum professional experience
• Knowledge of email concepts, metrics, design and best practices
• Experience with at least one major Email Service Provider (ESP)
• Experience using Adobe Campaign or Adobe Journey Optimizer, or Salesforce Marketing Cloud (SFMC) a plus
• Working knowledge of HTML and CSS for email development
• Ability to analyze, summarize and interpret email metrics to understand success and optimize programs; can move logically from findings to conclusions
• Must have excellent attention to detail, high level of organization and excel at multi-tasking.
• Strong project and time management skills
• Ability to work independently with minimal supervision, while proactively sharing timely status updates and information with partners
• Can prepare and present data/findings in a concise and understandable format
• Ability to adapt quickly to changing priorities; capable of operating in a dynamic environment

This position is eligible to earn a base salary in the range of $71,000.00 - $ annually. Placement within the pay range may differ based on various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.

Please  for a list of benefits for which this position is eligible.

Key has implemented an approach to employee work spaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.

Job Posting Expiration Date: 02/28/2026

Key Corp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law.

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