Direct Marketing Campaign Manager

Job Description

Are you a Direct Marketing Campaign Manager who is looking to join one of the top companies within the Banking Industry? Are you looking to further your career and grow? Do you have experience managing marketing campaigns in a client or agency environment? If you answered yes to those questions, apply today.

Acara Solutions is seeking highly qualified candidates to work onsite with our client in Buffalo, NY.

• Plan, design, and execute direct marketing channels including email, direct mail, statements, and other targetable channels.
• Build relationships with marketing and line-of-business partners to understand goals and develop direct marketing strategies.
• Influence business lines to invest in new offers and channels.
• Develop business cases for direct marketing investment.
• Present regular updates to partners and senior leadership, including results, insights, and strategic recommendations.
• Manage planning, budgeting, and execution of mail, statements, and 1-to-1 targetable channels.
• Collaborate cross‑functionally to deliver integrated campaigns that complement other channels.
• Partner with analytics resources to develop and execute a robust learning agenda.
• Ensure effective use of budgets with internal marketing relationship managers and analytics teams.
• Coordinate with other channel managers to ensure brand consistency.
• Keep abreast of best practices and share them with colleagues.
• Manage external vendors/partners through contract negotiation and risk management.
• Align vendor partners to results, objectives, and overall channel effectiveness.
• Execute marketing and communication programs to meet business objectives and reinforce brand identities.

• Position Type:
  Contract to Direct
• Pay: $75/hr
• Schedule:
  
  M‑F 8:00AM‑5:00PM (Hybrid)

• High School Diploma or GED.
• Minimum 5 years managing marketing campaigns in a client or agency environment.
• Minimum 5 years experience in acquisition, lending, and onboarding.
• Minimum 5 years experience in direct mail strategy, testing, and campaign development.
• Minimum 5 years experience in execution precision and internal/external partner management.

• Bachelor’s Degree.

• Upon offer, there will be a background check and drug screen.
• All persons hired will verify identity and eligibility to work in the United States.
• After you apply, you may receive a call or message from our AI Talent Scout to discuss the role or other opportunities.
• Applicants are eligible for a 24/7 AI agent to assist in the hiring process.

Aleron companies (Acara Solutions, Aleron Shared Resources, Broadleaf Results, Lume Strategies, Talent Rise, Viaduct) are an Equal Opportunity Employer. Race/Color/Gender/Religion/National Origin/Disability/Veteran.

Applicants for this position must be legally authorized to work in the United States. This position does not meet the employment requirements for individuals with F‑1 OPT STEM work authorization status.