Personal Lines Account Executive

Job Description About Us

General Agency Company, an independent insurance agency since 1915, is a fifth-generation, family-owned and operated business. As one of the oldest, continuous businesses in Mt. Pleasant, we are regarded as one of Michigan’s largest and most progressive multi-state insurance agencies. We specialize in oil & gas insurance, public & charter school insurance, healthcare and other "tough to find" commercial insurance coverages.

We are an agency with a commitment to risk management and clients that range from manufacturers to restaurant/real estate chains, oil & gas exploration companies, convenience store chain owner/operators, long haul trucking companies and financial lending institutions. General Agency Company also provides a full line of personal insurance products - homeowners, renters, automobile, personal umbrella, life and disability insurance.

The Person al Lines Account Executive is responsible for managing and servicing a portfolio of personal insurance accounts while delivering a high level of client satisfaction and retention. This role serves as a key liaison between the agency, carrier partners, and insured clients by providing consultative guidance, securing appropriate coverage solutions, and identifying opportunities for cross-selling and account rounding.

• Manage and service a personal lines book of business based on departmental workload and demand.
• Serve as a primary relationship manager between the agency, clients, carrier partners, and agents.
• Consult with and advise clients on coverage options, risk exposures, and insurance solutions.
• Market, quote, rate, bind, and issue new business policies using independent judgment and discretion.
• Assist in evaluating renewals and identifying opportunities for remarketing or alternative carrier placement when appropriate.
• Support account rounding efforts through cross-selling and upselling additional products and services.
• Negotiate with insurance carriers to obtain competitive coverage terms and pricing.
• Maintain retention goals by delivering proactive service and timely communication.
• Utilize agency management systems and departmental software to maintain accurate documentation and policy records.
• Perform other duties as assigned.

• Active Michigan Property & Casualty license required, or the ability to obtain within 90 days of hire
• Willingness to obtain a Michigan Life & Health Insurance license within 1 year of employment is preferred
• Strong understanding of personal lines insurance products and coverage options
• Advanced coverage knowledge and risk evaluation expertise preferred
• Ability to work independently with minimal supervision while managing quoting, rating, and binding processes
• Ability to cross-sell and expand existing client relationships
• Proven ability to maintain expected retention levels through strong client service
• Proficiency with Microsoft Office Suite
• Working knowledge of Applied Epic and related agency software preferred (experience with other agency management systems will be considered)
• Excellent verbal and written communication skills
• High-level customer service skills with a consultative and professional approach
• Strong analytical, problem-solving, and decision-making abilities
• Strong mathematical aptitude and comfort working with premium calculations and rating
• High attention to detail with accuracy in documentation and processing
• Ability to pass a criminal background check, as permitted by law

Monday-Friday, 8:30am-5:00pm

223 North Mitchell Street, Cadillac, MI 49601 (Johnson Agency)

• Competitive Compensation
• Health Insurance Plans (PPO, HSA, Copay Options)
• Dental Insurance
• Vision Insurance
• Company Paid Disability Insurance
• Supplemental Insurance including Critical Illness, Accident, Legal, Pet Insurance
• 401(k) with Safe Harbor Match
• Paid Time Off
• Paid Holidays

Please note that Keystone and our Partner Agencies do not accept unsolicited resumes or calls from third-party recruiters or employment agencies. In the absence of a signed Master Service Agreement and approval from HR to submit resumes for a specific requisition, Keystone will not consider or approve payment to any third parties for hires made.