Brand Program Specialist at Labatt Breweries

Optimize brand strategies and enhance connections at Labatt Breweries of Canada as a Brand Program Specialist based in Calgary. Take charge of the execution of vital marketing initiatives across the Prairies.
This one-year contract role emphasizes the integration of marketing and sales strategies. You will build and execute brand programs, adjust to regulatory requirements, and work with a variety of stakeholders to implement trade solutions effectively. Your insights into brands and consumers will elevate our market presence.

Key Responsibilities:

• Deliver brand and pricing programs for regional markets

• Ensure timelines and regulatory standards are met

• Collaborate with stakeholders for seamless program execution

• Gather market insights with the sales team

• Develop strategic annual planning and communication
Requirements:

• Degree in Business or a relevant field

• Multifunctional experience in sales and marketing

• Excellent communication and project management skills

• Ability to negotiate and prioritize tasks effectively

• Genuine enthusiasm for brands and customer understanding
Make a meaningful impact on brand success as part of Labatt Breweries of Canada in Calgary.
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