Sales Director, WFG

Sales Director – WFG Distribution (Manitoba & Saskatchewan)

Department: WFG Sales

Location:

Winnipeg or Regina

• Work closely with your Managing Director (MD) to develop annual sales plans consistent with the regional WFG sales plan for Life products.
• Assist advisors by designing solutions through training for a variety of concepts for Life products.
• Maintain advisor contact on an established or regular basis.
• Develop and follow a territory management regime.
• Be a team player.
• Attend WFG‑related events throughout the year.
• Develop a work/life balance.
• Be prepared to conduct weekend and evening training seminars.
• Ensure sales conduct is beyond reproach.
• Network within the WFG branch offices to grow the advisor base through identification of new prospects.
• Document all sales activity and expenses in Salesforce.
• Initiate, develop, and maintain effective relationships with key internal business partners.
• Engage in ongoing self‑education and improvement through selected education programs and publications.

• University graduate or equivalent work experience.
• Integral knowledge of the Canadian life insurance industry.
• Minimum 5+ years of industry experience in the Individual Insurance Products industry, with particular strength in the universal life marketplace.
• Proven ability to seek and identify new business opportunities, focusing on the middle market.
• Proven ability to build on existing business.
• Proven ability to develop and strengthen relationships with advisors.
• Sound knowledge of middle‑market competition.
• Ability to anticipate the needs and challenges of targeted advisors and understand the full scope of their individual businesses.
• Excellent communication and presentation skills.
• Sound compliance management.

$98,000 – $132,000

• Competitive base salary plus bonus.
• Robust vacation plan and time off.
• Pension plan with 100% match by ivari.
• Employee savings plan with 75% match.
• Flexible and hybrid work arrangements.
• Opportunities for professional development.
• Recognition programs.
• Wellness programs.

• Values a culture that is genuinely respectful and where you can be your authentic self daily.
• Lives by core values: clarity and focus, ownership, flexibility, and collaboration.

Our commitment to inclusivity is reflected in the safeguards, policies, and commitments we have in place to remove barriers and provide equal opportunities to prospective and current employees, without discrimination.