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Regional Sales Manager, Western

Job in Calgary, Alberta, D3J, Canada
Listing for: FGF Brands
Full Time position
Listed on 2026-09-15
Job specializations:
  • Sales
    Account Manager, Food Sales, Business Development
Salary/Wage Range or Industry Benchmark: 120000 - 150000 CAD Yearly CAD 120000.00 150000.00 YEAR
Job Description & How to Apply Below

Summary

This high-profile role represents an exciting career opportunity with a highly recognized, rapidly growing brand, and it represents a very strategic hire for the long-term vision of FGF Brands. Working closely with the Director, Food service Distribution, Canada you will be a key member of the company’s Food service strategic team and will be primarily responsible for achieving customer acquisition, customer retention, and revenue/profit goals for assigned region of the Food service Channel.

You will be an impact player and will have an immense ability to help develop the company’s long-term strategy, influence the corporate culture and have the opportunity for accelerated career growth. The ideal candidate will be humble, yet confident with strong entrepreneurial DNA. They will be aggressive and have a strong track record of growth/success and a thorough understanding of, and relationships with, major Food service Operators and Key Account Channels throughout the Canadian marketplace.

They have the ability to thrive in an entrepreneurial, dynamic and fast-paced business.

What FGF Brands Offers
  • FGF believes in Home Grown Talent, accelerated career growth with leadership training. Unleashing Your Potential
  • Competitive Compensation, Health Benefits, & a generous flexible medical / Health spending account
  • RRSP matching program
  • Tuition reimbursement
  • Discount program that covers almost everything under the sun - Restaurants, gyms, shopping etc.
Primary Responsibilities
  • Execute sales strategies to drive volume and profitability through increased account penetration and promotion within distribution partners.
  • Manage and effectively lead broker partner team within assigned Region to drive Incremental sales and grow food service distribution.
  • Establish new product opportunities and product applications via a focused effort to further penetrate strategic customer segments with the FGF product line
  • Work closely with the internal FGF team to drive Food service marketing strategies & initiatives to profitably build the
  • Utilize planning, budgeting and tracking of Food service Promotional spend to maximize relationships and contractual agreements related to key customers
  • Broaden existing distribution within the Food service channel while opening new Points of Distribution for FGF Brand penetration
  • Maintain and grow relationships within existing customer accounts/channels
  • Work closely with broker partner team in executing major GPO initiatives to include compliance and New Product placements within the awarded categories.
  • Participating in customer food shows as required.
Required Qualifications
  • Experience with and/or a passion for Value Added Branded Food products a must .
  • Minimum of 5 years of sales/sales experience in the Food service distribution
  • Culinary experience is considered an asset but is not required.
  • Proven track record of leading, motivating teams with inspirational leadership
  • Experienced making top-to-top sales presentations to regional executives in the Distribution
  • Must possess key competencies including strategic vision and analytical skills enhanced by intuitive consumer insight and full Microsoft Office competence (Excel, Word, PowerPoint).
  • Demonstrated ability to execute an effective sales, pricing, and distribution strategy; develop plans to support the strategy; ensure execution of plans.
  • Experienced in building effective alliances with marketing and all other internal resource departments within the customer organization
  • Entrepreneurial, innovative DNA with excellent organizational and communication skills (both verbal and written).
  • Must be a "risk taker" that is never satisfied with the status quo.
  • Must be willing to embrace speed, change and
  • Travel:
    Travel is expected to be above 50%
  • University degree…
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