Marketing Coordinator

Description

The Marketing Coordinator serves as the organization's lead content marketing professional, coordinating the planning, development, production, and execution of creative communications across owned marketing channels.

Reporting to the Director of Marketing & Communications, this position plays a central role in bringing the agency's marketing and communications strategies to life through compelling storytelling, creative content, digital communications, and community engagement.

The Coordinator collaborates closely with the Director and the Manager to translate organizational priorities into engaging campaigns, content plans, and marketing assets that support volunteer recruitment, donor engagement, community awareness, and other agency initiatives.

As the department's primary content expert, this role contributes creative recommendations, identifies storytelling opportunities, helps shape editorial direction, and continuously looks for ways to strengthen audience engagement while ensuring content aligns with the organization's brand, voice, and strategic priorities.

Location:

Hybrid (In office requirement on Tuesdays and Thursdays)

Hourly Hiring Range: $23.08 - $25.96/hour Starting salary will depend on your skills and demonstrated readiness for the role.

Hours/Day:
Monday-Friday, 40 hours a week -- including evenings and weekends once or twice a month.

Job Type: Full Time, Non-exempt

Supervisor:
Director of Marketing & Communications

• Lead the planning, creation, coordination, and execution of content across social media, blogs, email communications, website content, presentations, videos, photography, and other marketing channels.
• Serve as the department's primary storyteller by identifying meaningful stories that elevate the voices of youth, mentors, families, donors, volunteers, corporate partners, and community members.
• Recommend creative approaches that strengthen engagement, increase visibility, and enhance the organization's brand.
• Maintain the department's creative asset library and content archives.

• Lead the development and maintenance of the organization's editorial and social media content calendar in alignment with priorities established by the Director.
• Coordinate day-to-day content planning across Programs, Development, Community Engagement & Recruitment, and organizational initiatives.
• Identify emerging content opportunities, seasonal trends, and timely storytelling moments.
• Create, publish, monitor, and optimize content across the organization's social media platforms.
• Monitor audience engagement and platform insights and recommend opportunities to improve content performance.

• Collaborate with the Director and Audience Engagement & Digital Marketing Manager during campaign planning by contributing creative ideas, audience observations, storytelling opportunities, and content recommendations.
• Help translate approved marketing strategies into coordinated content plans and campaign deliverables.
• Coordinate creative production timelines and ensure projects remain on schedule.
• Support campaign execution across multiple communication channels.

• Lead the production and coordination of newsletters and email communications.
• Coordinate content gathering, editing, formatting, quality assurance, scheduling, and distribution.
• Collaborate with the Audience Engagement & Digital Marketing Manager to implement audience segmentation, automation, and email optimization strategies.
• Recommend opportunities to improve email content, storytelling, readability, and audience engagement.

• Serve as the department's primary content manager for the website.
• Publish and maintain website content in partnership with the Audience Engagement & Digital Marketing Manager.
• Ensure website content remains current, engaging, accessible, and aligned with organizational messaging.
• Coordinate content updates supporting campaigns, events, recruitment, and agency priorities.

• Lead content coverage for organizational events by capturing photography, video, interviews, and other creative assets.
• Produce multimedia content that extends the impact of events across digital channels.
• Coordinate post-event storytelling and maintain organized photo and video libraries.

• Coordinate marketing requests through the department's project management system.
• Manage content production schedules and editorial workflows.
• Coordinate assigned creative vendors, print production, promotional items, and marketing materials.
• Track assigned projects and communicate progress, risks, and resource needs to the Director.
• Monitor content performance and audience engagement trends.
• Recommend improvements that strengthen storytelling, creative quality, accessibility, and audience engagement.
• Stay informed about emerging content trends, digital…