Director, Access Strategy - Insulins

Overview

Job Title: Director, General Medicines Access Strategy, Insulins

Location: Morristown, NJ or Cambridge, MA

Join the team transforming how healthcare is delivered for chronic and specialty conditions worldwide. In General Medicines, you’ll help drive meaningful outcomes in diabetes, transplant, and immunology - with the scale and urgency patients deserve.

The Director, Access Strategy, Insulins will be responsible for developing and implementing the short and long-term access strategy for national/regional payers, institutions, and channel customers. The candidate will utilize portfolio expertise and/or managed markets experience to build an integrated market access strategy based upon the brand strategies. The ability to identify key customer segments and generate customer insights is critical in this role.

Additionally, the candidate must have strong business acumen and outstanding communication and interpersonal skills to develop productive relationships across all internal and external customer groups.

The role will define and implement MAx strategy, plan/tools, contract and pricing strategy in line with the overall brand strategies. The incumbent will be responsible for transversally leading across diverse teams including Marketing, Operations, Account Management, Market Access Shared Services, Legal, HEOR/RWE, and manufacturing and supply.

We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

• Participate with brand team(s) and provide input into brand strategy development, serving as expert for the payer, distributor and channel perspective and ensuring economic considerations are incorporated.
• Develop and communicate robust market access strategies and plans, including clear articulation of the brands’ value story, and help to integrate them into the overall brand plans.
• Identify gaps in current market access understanding and develop plans to gain direct payer insights through primary research, advisory boards, etc., and work with vendors to implement projects in a timely, impactful manner.
• Develop strong value communication platform and messaging to support access targets and goals.
• Collaborate with national, regional and contracting account management, brand marketing, commercial ops, market research, trade, legal, regulatory, medical, global marketing, global market access, pricing & contracting, and corporate affairs to ensure appropriate understanding and implementation of Market Access.
• Collaborate with Health Economics and Outcomes Research (HEOR) team to develop strategies and tactics, including development of Value Propositions, Economic Analysis and Tools as well as Unbranded tactics to support communication of value across various formulary decision makers.
• Uncover pull through and push-through opportunities and advise on execution of pull and push-through strategies for all channels and geographies based upon formulary position and opportunity.
• Manage vendors/agencies, including the development of RFPs, review, selection and milestones achievement towards contract deliverables.
• Provide brand insight into cross-functional collaborations with stakeholders and subject matter experts in the design of specific market access channel strategies and tactics.
• Provide pricing and reimbursement guidance around product forecast/financial model development.
• Monitor the marketplace for market access challenges, trends, threats and opportunities, research issues appropriately, and inform appropriate personnel as needed.
• Partner closely with market access colleagues within BU and across the organization to share best practices, customer insights and emerging trends.
• Help develop the adoption and implementation of artificial intelligence tools to enhance payer engagement, optimize reimbursement strategies, and predict market access barriers,…