Associate Director, Advanced Analytics, US Specialty Care

Associate Director, Advanced Analytics US Specialty Care

Location:

Cambridge, MA

The Associate Director, Advanced Analytics US Specialty Care will serve as the analytics lead for the US Specialty Care portfolio (non‑Dupixent brands), responsible for predictive analytics, marketing effectiveness measurement, and budget optimization across multiple therapeutic areas via various datasets (including claims data, internal Salesforce, and digital media data). This individual will leverage AI/ML models and marketing mix methodologies to generate actionable insights that drive promotional effectiveness and inform strategic resource allocation decisions.

The role sits within the GTMC (Go‑to‑Market Capabilities) NA Organization, within the Insights & Analytics pillar.

This role will be an integral partner to US Specialty Care Brand, Commercial, and Media teams, helping to answer both the why questions via driver analyses and the what‑next questions through marketing mix insights and optimization recommendations. The individual will also collaborate closely with the broader Analytics and Omnichannel teams to ensure consistency of business logic and analytical best practices across all deliverables.

This position will report to the Director, Advanced Analytics US Specialty Care and will be based in Cambridge, MA.

• Partner with Senior Leadership, Brand, and Commercial teams to understand business priorities, providing strategic guidance and ad‑hoc analytical support as the Advanced Analytics subject matter expert.
• Lead a team in the offshore hub, helping onboard them as we build out advanced analytics capabilities, and partner with them on projects.
• Collaborate with Sanofi Data Management team and global digital team to ensure robust data infrastructure and quality.
• Collaborate with Brand Analytics, Field Reporting team, Media leads and Data Management team to validate that Salesforce execution, marketing, and media data are accurately input into analytical models and ensure the consistency of the business logic across all analytical deliverables.
• Partner with Brand, Media team and Marketing leads to assess media investment scenarios via optimizer tools that leverage response curve outputs of marketing mix models.
• Collaborate with global digital team to conduct Turing (tool deployed to the field for Veeva suggestions or next best action, etc.) impact analysis.
• Lead upskilling efforts and support implementation of new ways of working; conduct workshops and training sessions with brand and media teams as well as agency partners to foster best practices.

• Apply data science techniques including machine learning, statistical modeling (i.e. logistic regression, GBM, XGBoost, Random Forest, propensity score matching, inverse probability weighting, etc.), and artificial intelligence to generate predictive and prescriptive insights that drive the business strategic decision‑making and identify business opportunities.
• Clean, aggregate, and organize data from disparate sources including Salesforce execution data (calls, speaker programs, lunch and learns, RTEs) and digital data (display, social, search, etc.) via SQL and/or Python.
• Design, execute and interpret analyses of large healthcare datasets and translate complex data findings into clear actionable recommendations for commercial and cross‑functional teams to drive revenue growth.
• Create dashboards and analytical tools to synthesize information and enable data‑driven business decisions.
• Automate work processes leveraging AI tools (i.e. Cursor, Claude Code) to accelerate work efficiency.

• Provide overarching project direction—translate key business questions into analytical frameworks and serve as the subject matter expert on data, modeling methodology, outputs and applications.
• Lead Marketing Mix Modeling (MMM) analyses across US Specialty Care brands, from data preparation to modeling to insights delivery and budget optimization recommendations to leadership.
• Lead or collaborate with other analytical teams on other predictive and statistical modeling (e.g. HCP…