Hotel Sales Manager

Graduate Hotels is looking for an experienced, driven, and enthusiastic Hotel Sales Manager to join our passionate team at Graduate by Hilton Cambridge.

As Hotel Sales Manager, you will play a key role in driving revenue growth and strengthening the hotel's position within the market. You will proactively identify new business opportunities, build strong relationships with clients and agents, and develop strategic sales initiatives across all market segments. Acting as an ambassador for the hotel, you will represent Graduate Cambridge at industry events, client meetings, trade shows, and networking opportunities, ensuring our hotel remains a leading destination within the region.

The role involves regular travel to meet clients, attend trade shows, and represent the hotel at industry events.

We exist to create unforgettable experiences for every guest, every time. Behind every memorable stay is a strong commercial strategy, and our Sales team plays a vital role in bringing new guests through our doors while building lasting partnerships within our community and beyond.

• Respect – We treat every guest, client, and colleague with kindness and professionalism.
• Excellence – We strive to exceed expectations and deliver outstanding results.
• Accountability – We take ownership of our goals and commitments.
• Cooperation – We work together across departments to achieve success.
• Honesty – We build trust through integrity and transparency in everything we do.

We believe in teamwork, positivity, and a passion for great service. We empower our people to bring their whole selves to work and treat every interaction with care and respect.

• Develop and maintain strong relationships with local, national, and international clients to generate business across all key market segments, including Corporate, MICE, Group, Leisure, and Consortia.
• Create and implement strategic sales plans to maximise revenue opportunities and grow market share.
• Proactively identify and secure new business opportunities through networking, prospecting, sales calls, and client meetings.
• Conduct hotel presentations, site inspections, and familiarisation visits to showcase the hotel and its facilities.
• Represent the hotel at trade shows, industry events, networking functions, and client entertainment activities.
• Drive revenue growth from existing accounts while continuously developing new client relationships.
• Research emerging markets, identify new business opportunities, and expand the hotel's presence into new sectors and territories.
• Prepare and manage quotations, contracts, proposals, and sales correspondence, ensuring accuracy and timely follow‑up.
• Monitor market trends, competitor activity, and customer feedback to inform sales strategies and commercial decisions.
• Work closely with the General Manager and Director of Sales to review performance, pricing strategies, and business opportunities.
• Collaborate with Revenue, Reservations, Operations, and Marketing teams to deliver a seamless customer journey.
• Maintain accurate records and account activity within relevant sales and CRM systems.
• Achieve agreed sales targets and contribute to the overall commercial success of the hotel.

• A passionate sales professional with proven proactive sales experience within a hotel or hospitality environment who thrives on building relationships and securing new business opportunities.
• Strong knowledge of key hotel business segments including Corporate, MICE, Group, Leisure, and Consortia.
• Excellent communication and presentation skills, with the confidence to engage with clients at all levels.
• Ability to develop strategic sales plans and deliver measurable commercial results.
• Strong negotiation and influencing skills with a customer‑focused approach.
• A proactive, self‑motivated individual who can manage multiple priorities effectively.
• Working knowledge of Delphi, Salesforce, and OnQ systems is desirable.
• Computer literacy, including Word, Excel, PowerPoint, and Outlook.
• Strong understanding of revenue management principles and market analysis.
• Flexibility to travel regularly for client meetings, trade shows, and…