Digital UX Manager

Job Overview

We’re looking for a digitally fluent, consumer‑centric Manager, Digital UX to help drive the evolution of our websites, email programs, and landing pages — shaping key digital touchpoints into high‑performing, insight‑driven brand experiences.

• Support the Senior Manager in building and executing the enterprise digital UX vision across brand websites, email platforms, and landing pages.
• Translate business and brand objectives and audience insights into user‑centered designs and digital flows that are intuitive, consistent, and on‑brand.
• Lead the execution and maintenance of brand web pages, email templates, and landing pages — from concept through launch, optimization, and reporting.
• Evolve and apply modular design systems and content frameworks to ensure brand consistency and scalability across digital touchpoints.

• Define and implement a test‑and‑learn strategy for each brand’s website and email platforms, using A/B and multivariate testing to continually optimize performance.
• Collaborate with analytics partners to review performance data, understand user behavior, and surface actionable insights to improve UX and conversion.
• Activate our audience data strategy across websites and email platforms to enable greater personalization and relevance.
• Monitor and report on key UX KPIs to track progress, identify trends, and uncover new opportunities.

• Bring the enterprise SEO strategy to life by ensuring on‑page and technical SEO best practices are integrated into brand website and email content.

• Coordinate with IT, content, media, PR, and QA teams to ensure alignment on project goals, timelines, messaging, touchpoint strategies, and technical requirements.
• Coordinate with developers and designers to ensure deliverables meet quality standards, function flawlessly, and ladder up to broader marketing initiatives.
• Ensure a cohesive user experience across all digital platforms and campaigns.

• Stay current on UX best practices, tools, trends and digital behaviors — and bring fresh thinking to your work.
• Support pilot programs and tools that enhance UX efficiency, personalization, and AI‑driven capabilities.
• Help future‑proof our websites and emails by exploring emerging technologies and AI applications in digital marketing and UX.

• 4+ years of experience in digital UX, web/email management, or digital project execution.
• Bachelor’s degree required.
• Strong understanding of UX principles, design systems, content architecture, and modular design systems.
• Familiarity with CMS platforms, SEO basics, responsive design, and email marketing tools.
• Experience with analytics tools (e.g., Google Analytics, heatmaps, A/B testing platforms).
• Demonstrated ability to interpret data and translate it into actionable design or UX improvements.
• A collaborative, solution‑oriented mindset with strong communication and stakeholder management skills.
• Strong organizational and project management capabilities.
• A portfolio or examples of work that demonstrate clear thinking and executional quality.

• Target base salary range: $84,600 – $116,300, variable by location and experience.
• Health, dental, 401(k) and wellness benefits beginning on the first day of employment.
• Medical, dental, short‑ and long‑term disability, AD&D, and life insurance (for individuals, families, and domestic partners).
• Matching 401(k) plan with immediate vesting.
• Unlimited sick time, paid time off, and holiday pay.
• Free access to the fitness center (if in WHQ).
• On‑site day care operated by Bright Horizons and company store access.
• Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually.
• Employee Resource Groups (ERGs) to support employees.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.