Sr Customer Sales Lead

** Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8.
**** Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
**** Why Campbell’s…
**** How you will make history here....
** The Customer Sales Lead, Convenience Channel, will lead the development and implementation of the integrated growth plans. Responsible for proactively managing, monitoring, evaluating, and updating the overall business plan to meet all volume, profit and share objectives. In addition, incumbent is responsible for implementing our brand strategies and tactics with Convenience Channel retail and wholesale customers by working closely with key decision makers and utilizing category management initiatives to drive customer decision making.

CSL's primary focus is to grow net sales, profit and market share across the Campbell's Snacks brand portfolio across a variety of snacking categories.  In addition, the CSL is responsible for implementing Campbell Snacks brand strategies and tactics by working closely with key decision makers at Convenience channel retailers and wholesalers, utilizing consumer insights and category management to drive key initiatives.

The position will require strong cross-functional leadership, financial acumen, customer interface skills, and strategic agility capabilities. The ability to manage in complex situations and boil down to simple interpretation and action steps is critical.
** Principal Responsibilities:
*** Lead the integrated growth planning process and annual strategic plan at 7
- Eleven, McLane and / or other similar Convenience Channel Customers.
* Manage Wholesaler/ distributor relationships across all snacks categories.
* Utilize the sales planning tool and customer investment system to create optimal customer plans.
* Develop and implement trade promotion strategies and tactical plans with the customer
* Works closely with our Broker Sales Organization to win with our customers in the marketplace.
* Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities.
* Monitor and manage deduction balances and conduct post audits.
* Leverage shelf solutions to drive retail availability and additional product placements in store.
* Conduct category business reviews, leveraging loyalty and syndicated data, to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
* Leverage Category Management resources and loyalty data appropriately.
* Knowledgeable of Campbell brand strategies and tactics and implements by working closely with the customer's key decision makers which include buyers, category managers, and merchandising leaders.
* Utilize sound category management practices to proactively link consumer and shopper trends and opportunities.
* Lead the customer in the execution of category assessments.
* Develop and lead accurate monthly forecasts in order to maximize supply chain efficiencies by tracking shipments, consumption data and inventory changes for dedicated customers   Proactively identify potential risks or threats to monthly forecasts.
* Sell in new items to the customer and work with key customer personnel to achieve optimal distribution.
* Leverage Customer Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies and track and monitor progress of new item and initiative development.
* Identify profitable opportunities to grow incremental volume.
** Job Complexity / Scope:
*** Assess customer's competitive position, behaviors and strategies and understand how they align with company strategic goals and determine appropriate investment strategy (use of…