Commercial Lines Sales Manager

Grow With Us!

At Hilb Group, we recognize that our associates are our greatest asset. We promote a service-driven culture of high performance that encourages career and professional development. The Hilb Group is currently seeking a motivated and ambitious Commercial Lines Sales Manager to join our team. This position will report to our agency located in Canton, MA. The ideal candidate will be motivated to succeed, be well organized, able to prioritize, and able to work well with a team.

This is an in-office position.

• Lead, coach, and develop a team of 8–20 commercial P&C producers at various stages of career progression
• Deliver structured onboarding and ongoing training aligned with the firm’s sales curriculum and growth framework
• Mentor producers on consultative selling, discovery meetings, risk analysis, proposal presentation, and closing strategies
• Identify skill gaps and implement targeted development plans to improve individual and team performance
• Own and deliver the agency’s commercial sales training program, including:
  • Prospecting and pipeline management
  • Sales call structure and discovery techniques
  • Value-based selling and differentiation
  • Cross-sell and account expansion strategies
• Reinforce consistent sales behaviors, messaging, and best practices across the producer group
• Coordinate with leadership, marketing, and carrier partners to enhance training initiatives
• Establish clear production expectations, activity metrics, and growth goals for each producer
• Conduct regular one-on-one meetings focused on pipeline review, activity levels, and progress against goals
• Track performance metrics including new business commissions, close ratios, retention, and book growth
• Create a culture of accountability, continuous improvement, and results orientation
• Partner with producers on key prospect meetings and strategic client opportunities
• Assist in sales strategy, market positioning, coverage structuring, and proposal development
• Support producers in navigating complex or competitive sales situations
• Reinforce client-centric, advisory-driven engagement that supports long-term retention and growth
• Work closely with service teams to ensure smooth handoffs and client onboarding
• Strengthen relationships with carrier partners to support producer education and placement strategy
• Provide leadership with insights on sales trends, pipeline health, and resource needs

• 7+ years of experience in Commercial Lines Property & Casualty insurance
• Demonstrated success in sales leadership, producer management, or high-performing producer roles
• Strong understanding of commercial insurance markets, underwriting, and risk advisory concepts
• Proven ability to coach, motivate, and hold sales professionals accountable
• Active P&C insurance license
• Prior experience managing or mentoring a team of producers
• Experience building or executing a formal sales training program
• Industry designations such as CIC, CRM, ARM, or similar
• Background in an independent agency or national brokerage environment
• Improve producer consistency, confidence, and close ratios
• Increase team new business production and long-term book quality
• Support producers in achieving and exceeding individual growth targets
• Establish repeatable, scalable sales processes across the organization
• Competitive base salary plus performance-based incentives tied to team production and growth
• Long-term career path into Market Leader, Regional Sales Leader, or Executive Leadership roles
• Opportunity to directly influence producer success and enterprise revenue growth

• Compensation: $175,000-$225,000/yr. Plus incentive based on teams' producers meeting sales goals.
• Company Paid Life Insurance, Long-Term and Short-Term Disability
• Medical, Dental, Vision and FSA/HSA plans
• 401(k) with company match
• Additional voluntary benefits including Critical Illness, Accident Insurance, Hospital Indemnity and Supplemental Life Insurance, Legal and Identity Protection, and Pet benefits
• Generous PTO
• An awesome team of professionals

The Hilb Group is an equal opportunity employer, and we actively support and comply with all applicable federal, state, and local laws prohibiting all forms of discrimination in employment. Additionally, we have a zero-tolerance policy for all forms of harassment in violation of federal, state, and local laws.