Senior Manager, Integrated Intelligence; Social listening

Overview

Real Chemistry is seeking a Senior Manager, Integrated Intelligence to join our Integrated Intelligence team. This role contributes to a broad range of analytics and intelligence work across marketing performance, social and digital listening, audience understanding, competitive and market landscaping, search behavior, and omnichannel experiences. You will help turn data from a range of sources into meaningful insights that inform communications, marketing, and business decisions for healthcare clients.

Day to day, this may include supporting ongoing reporting, social and digital analyses, landscape assessments, performance measurement, ad-hoc research requests, and the development of clear, strategic narratives from both quantitative and qualitative data.

This is a hybrid role, based in any of our US offices—including Boston, Chicago, Carmel, Lambertville, New York, or Wilmington—or remotely within the US, depending on team and business needs.

• 3–5 years of experience in one or more of the following areas: marketing analytics, communications analytics, social listening, digital analytics, audience research, strategic planning, search analytics, primary or syndicated research, or healthcare/pharmaceutical marketing
• Understanding of omnichannel measurement and analytics, including how integrated marketing, digital experiences, and technology ecosystems work together to drive performance across the customer journey, as well as martech ecosystems
• Strong experience in cross-channel reporting, including quantitative performance of KPIs and performance benchmarks and qualitative insight generation, drawing inferences to inform actionable recommendations
• Familiarity with cross-channel reporting, including KPI tracking, performance benchmarks, audience engagement, digital behavior, and communications outcomes
• Experience working with a range of data sources, such as web analytics, social and digital listening platforms, media data, CRM, marketing platforms, syndicated research, or enterprise data systems
• Familiarity with tools and platforms such as Netbase Quid, Brandwatch, Talkwalker, Meltwater, Sprinklr, Google Analytics, Google Search Console, SEMrush, Facebook/Meta analytics, Salesforce, Tableau, Power BI, or similar platforms
• Experience developing reporting deliverables, landscape analyses, performance readouts, or insight-driven presentations
• Basic understanding of data modeling, data management, or automated reporting solutions preferred
• Strategic approach to measurement, research, and reporting, with a focus on actionable insights

• Support day-to-day analytics and intelligence work streams across client accounts, including ongoing reporting, ad-hoc analysis, social and digital listening, landscape research, and performance measurement
• Assist in the development of integrated analyses that combine multiple inputs, such as social conversation, media performance, web behavior, search trends, audience data, competitive activity, and campaign KPIs
• Aggregate, clean, organize, and interpret data across digital, social, search, marketing, and customer analytics platforms
• Build and refine keyword-based queries, Boolean searches, and data pulls to support social listening, digital landscape, audience, and competitive analyses
• Develop reporting deliverables with accurate data, initial insights, implications, and recommendations for internal team review
• Help synthesize research into clear strategic narratives that guide client communications, marketing, and engagement strategies
• Assist with monthly, quarterly, and campaign-based listening, measurement, trends, and performance reports
• Participate in KPI framework development, success metric definition, and measurement planning across complex, multi-touch customer journeys
• Support influencer, stakeholder, audience, or competitive assessments as needed
• Partner with account, strategy, activation, data visualization, and data science teams to connect insights across functions
• Present findings in a professional manner to internal and external audiences
• Assist in training junior resources on analytics, social listening, reporting, insight…