Account Director

The Account Director will oversee marketing strategy development, creative and messaging development and implementation and tactical project management for key clients within the District Marketing Group portfolio. The position also plays a key role within the District team as it relates to company leadership, communications and other business development and internal management tasks.

• Manages full-scale client campaigns including budget, strategic marketing plan and tactical plan development, core creative and asset development and project management for key channels.
• Manages client relationships including weekly calls, status updates and meetings.
• Ensures the on-time development, deployment and delivery of campaign materials and channel collateral (email, print and digital ads, video, direct mail).
• Works with outside partners to oversee digital and traditional media campaign placements, ad production and schedules including multiple audience/list updates, ad sets, creative development.
• Develops and manages comprehensive email strategy and calendar for attendee campaigns, including insights on performance and strategic shifts as needed.
• Develops and tracks production schedules for larger projects to include marketing plan development and presentation, core creative development and presentation, direct mail brochures, exhibit sales kits, etc.
• Works with client to confirm, clean and manage lists and other database processing tasks with third-party vendor support.
• Helps to onboard, train and manage additional account team members.
• Performs other duties as assigned.

• Excellent verbal and written communication skills.
• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Ability to create, implement, and monitor budgets.
• Thorough understanding of principles and methods used to promote events and other products, memberships, etc.
• Willingness and ability to learn new skills, best practices, strategic and tactical marketing techniques and methods.
• Proficient with Microsoft Office Suite or related software.

• Bachelor’s degree in business, marketing or related field
• At least 15 years of experience in a related field.

• Ability to work remotely (with technology and supplies provided by company) and willingness to attend in-person meetings as required.
• Ability to travel on an infrequent basis for out-of-town events and frequently for local client meetings.
• Prolonged periods of sitting at a desk and working on a computer.