Intermediate Email Marketing Specialist (Marketing Cloud

Intermediate Email Marketing Specialist (Marketing Cloud)

Full Time

Sales and Marketing

United States

We are looking for an Email Marketing Specialist with hands-on Salesforce Marketing Cloud experience to support the execution of targeted, data-driven campaigns. This role focuses on building and optimizing emails, automations, and customer journeys that drive engagement and improve the customer experience. You will work closely with cross-functional teams to deliver high-quality campaigns, leverage data for personalization, and continuously improve performance.

This is a great opportunity for someone who enjoys both the technical and creative sides of email marketing and wants to grow their skills in marketing automation.

• Build and deploy targeted email campaigns, automations, and customer journeys using Salesforce Marketing Cloud
• Create and manage assets across Email Studio, Journey Builder, Automation Studio, Content Builder, and Contact Builder
• Use AMPscript, SQL, and data extensions to power personalization, segmentation, and dynamic content
• Support end-to-end campaign execution, including setup, QA, scheduling, and post-send monitoring
• Partner with internal stakeholders to improve campaign performance, customer engagement, and overall experience
• Analyze campaign results and share actionable insights to optimize future campaigns
• Document processes, campaign standards, and platform best practices to support team consistency
• Contribute to cross-team initiatives and ongoing improvements in tools, processes, and workflows

• 2+ years of hands-on experience in email marketing, with Salesforce Marketing Cloud experience required
• Working knowledge of AMPscript, SQL, audience segmentation, and dynamic content
• Experience managing data extensions, subscriber data, and relational data models
• Solid understanding of email best practices, including deliverability and compliance (such as CAN-SPAM)
• High attention to detail with strong organizational and problem-solving skills
• Clear written and verbal communication skills
• Ability to manage multiple projects and collaborate effectively across teams

• Experience in financial services such as retirement, life insurance, or investments
• Familiarity with tools such as Litmus, Tableau, Seismic, or Outlook templates
• Exposure to Agile or Scrum ways of working
• Experience with other marketing platforms such as Mailchimp, Hub Spot, or Marketo

• Hybrid office environment (Tuesday, Wednesday, Thursday)

The Salary for this position generally ranges between $64,000 - $74,000 annually. Please note that the salary range is a good faith estimate for this position and actual starting pay is determined by several factors including qualifications, experience, geography, work location designation (in-office, hybrid, remote) and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law.

Applicants must possess legal authorization to work for our company in the U.S. without the need for immigration, sponsorship or otherwise serving as an employer of record for immigration employment purposes. At this time, this role is not eligible for immigration-related employment authorization sponsorship.

This job description is not a contract of employment nor for any specific job responsibilities. The Company may change, add to, remove, or revoke the terms of this job description at its discretion. Managers may assign other duties and responsibilities as needed. In the event an employee or applicant requests or requires an accommodation to perform job functions, the applicable HR Business Partner should be contacted to evaluate the accommodation request.