Northern California Area Sales ​/ Operations Manager

Description

Here at Monarca Food Solutions we are committed to our valued employees, leading innovation, quality, and community. We bring better-for you snacking to consumers with brands dating back nearly a century. We are proud to bring high quality snacking happiness to the hearts and bellies of our consumers daily. We love what we do; we think you will love us too.

If you are an individual who likes to be challenged and make a difference in a fast-paced team-oriented environment, look no further. Come join a company committed to its employees and inspiring wellness in consumers everywhere.

Competitive Benefits offered to employees:

• Low-cost Health, Vision and Dental insurance coverage
• Company paid Short-Term and Long-Term Disability
• Company paid Life Insurance
• Voluntary Life and AD&D insurance
• 401(k) retirement savings plan with company match

We are hiring for a Northern California Area Sales / Operations Manager in our Ceres, CA location.

You are the leader of the sales organization for Nor Cal, and you also own the operations.

• Lead, recruit, coach, and develop a team of 6 Route Sales Representatives (RSRs) and a Warehouse Manager across the Northern California region (Bakersfield through Sacramento), driving accountability, service, and overall sales performance.
• Own district sales strategy and results, including revenue growth, distribution gains, and execution across all routes.
• Build & maintain relationships with key retail partners to expand placement, secure additional space and grow key accounts.
• Drive new business opportunities, including new accounts, pallet programs, and expand distribution within existing customers.
• Execute and enforce pricing, billing, and account controls to protect revenue and ensure accuracy.
• Oversee inventory management processes, including forecasting, FIFO execution, and minimizing shrink and returns.
• Lead accounts receivable efforts, ensuring timely collections and strong financial discipline across the district.
• Analyze and track KPIs, route performance, and service metrics to identify gaps and drive continuous improvement.
• Ensure consistent execution of merchandising standards, schematics, and in-store service expectations.
• Oversee district operations, including route coverage, warehouse coordination, and process improvements, while partnering cross-functionally with supply chain, finance, and leadership to maintain efficiency and service levels.

• 1. Bachelor’s degree preferred or equivalent experience.
• 2. Bi-ingual a plus (Spanish)
• 3. 5+ years of experience in Direct Store Delivery (DSD), route-based sales, or consumer packaged goods (CPG), with demonstrated success in a leadership role.
• 4. Proven ability to lead, coach, and develop high-performing sales teams in a fast-paced, field-based environment.
• 5. Strong track record of driving sales growth, expanding distribution, and improving route productivity.
• 6. Deep understanding of DSD operations, including merchandising, inventory control, and in-store execution.
• 7. Experience managing key retail accounts and building strong customer relationships that drive long-term growth.
• 8. Financial and operational discipline, including experience with pricing controls, accounts receivable, and inventory management (FIFO, shrink, returns).
• 9. Data-driven mindset with the ability to track KPIs, analyze performance, and translate insights into actionable plans.
• 10. Strong communication, organization, and problem-solving skills, with the ability to influence both internal and external partners.
• 11. Valid driver’s license with a safe driving record, ability to obtain a DOT Medical Card, and proficiency in Microsoft Office (Excel, Word, PowerPoint).

• Field-based role with regular travel between retail accounts, routes, and warehouse.
• Frequent standing, walking, bending, and lifting (up to 25 lbs. regularly, up to 50 lbs. occasionally).
• Work conducted in a mix of retail stores, independent retail accounts, delivery vehicles, and warehouse environments.
• Requires safe operation of company vehicles and adherence to all safety and compliance standards.
• Exposure to varying temperatures and conditions typical of warehouse and in-store environments.

• This role may require additional responsibilities as needed to support business objectives and evolving operational priorities.