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Product Marketing Intern: Data-Driven GTM & Market Insights
Job in
Champaign, Champaign County, Illinois, 61825, USA
Listed on 2026-07-13
Listing for:
Jobtailor
Apprenticeship/Internship
position Listed on 2026-07-13
Job specializations:
-
Marketing / Advertising / PR
Market Research, Product Marketing, Marketing Strategy -
Business
Marketing Strategy
Job Description & How to Apply Below
Responsibilities
- Conduct thorough market research to assess where our products stand compared to competitors in terms of positioning, messaging, and value proposition.
- Analyze trends, customer feedback, competitor strategies, and other data to provide actionable insights to the Product Marketing, Product, and Commercial teams.
- Contribute to product prioritization decisions by using data to assess strategic and product fit in specific market segments and suggest potential areas for growth.
- Assist in the development of product briefs and GTM plans with internal and external stakeholders, including sales, product development, and marketing teams.
- Support the creation of presentations, one-pagers, and other materials required by the team to communicate key strategies.
- Collaborate cross-functionally to ensure alignment between teams such as Product Development, Sales, and Marketing during strategic planning.
- Develop monitoring dashboards, AI tools, analytics, and related processes to track product development priorities and initiative progress.
- Currently pursuing or recently completed a degree in Marketing, Business Administration, Math, Data Analytics, Finance, Economics or related fields.
- Senior standing, May 2026 graduate
- Strong analytical skills and experience interpreting and visualizing data to identify trends and strategic opportunities.
- Familiarity with data analysis tools (e.g., Excel, Google Sheets) and market research techniques; experience with tools like Tableau or Power BI is a plus.
- Exceptional communication skills, both verbal and written, with the ability to express complex ideas clearly and effectively.
- Strong organizational skills and ability to work on multiple projects simultaneously in a deadline-driven environment.
- Interest in product marketing strategy, positioning, and customer insights.
- Collaborative, curious, and a self-starter who thrives in a team-based culture.
- General interest in Fintech.
- market research
- data analysis
- data visualization
- product prioritization
- strategic fit assessment
- product brief development
- GTM planning
- analytics
- trend analysis
- customer insights
- analytical skills
- communication skills
- organizational skills
- collaboration
- curiosity
- self-starter
- time management
- teamwork
- problem-solving
- adaptability
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