Media Advisor

Company

Description:

Illini Media Group

operates seven leading radio stations serving Champaign-Urbana and the surrounding regions of east central Illinois and west central Indiana. The team is dedicated to supporting clients, the local community, and the company’s continued growth. Illini Radio Group focuses on delivering high-quality on-air programming, effective marketing and advertising solutions, and strong customer service throughout the sales process. The organization also emphasizes well-planned promotions that enhance listener engagement and client results.

Illini Radio Group is owned by Saga Communications (NYSE: SGA), based in Grosse Pointe Farms, Michigan.

The Media Advisor is a full-time, on-site role based in Champaign, IL. This role involves advising clients on media and advertising strategies across Illini Radio Group’s stations, building and maintaining client relationships, and identifying opportunities to grow their audience and brand presence. Day-to-day responsibilities include meeting with clients, preparing proposals and presentations, coordinating campaigns with internal teams, and monitoring campaign performance.

The Media Advisor also collaborates with programming, promotions, and support staff to ensure campaigns are executed effectively and align with client objectives. Regular participation in community and station events are integral parts of this role.

• Strong Communication and interpersonal skills to build relationships and present media solutions confidently.
• Understanding of radio, digital, and cross-platform advertising strategies, including audience targeting and campaign optimization.
• No Prior experience necessary - we have an amazing training program
• Ability to manage multiple accounts, meet deadlines, and achieve sales and performance goals.