Provider Relations and Community Outreach Specialist

Position Summary

Blossom ABA Therapy is seeking an experienced, relationship-driven Provider Relations & Community Outreach Specialist to expand our professional referral network and connect more families with high-quality ABA therapy.

This is a field-based healthcare growth position responsible for developing relationships with pediatricians, autism diagnostic providers, schools, daycares, therapists, hospitals, community organizations, and other professionals who support children with autism and their families.

The ideal candidate has previous experience in ABA therapy, behavioral health, pediatric healthcare, home health, hospice, senior care, or another referral-driven healthcare organization. This person should understand how to develop professional relationships, earn referral partners’ trust, generate qualified referrals, and maintain consistent follow-up.

This is not a general awareness or event-planning position. Success will be measured through relationship development, outreach activity, qualified referrals, referral-source growth, and patient pipeline progression.

• Build and maintain relationships with pediatricians, diagnosticians, psychologists, schools, daycares, speech and occupational therapy providers, hospitals, social workers, case managers, and community organizations.

• Identify high-potential referral sources and develop territory-specific outreach plans.

• Conduct scheduled office visits, introductory meetings, presentations, lunch-and-learns, and follow-up meetings.

• Clearly communicate Blossom’s services, accepted insurance plans, service areas, referral process, and patient availability.

• Develop new referral partnerships while strengthening relationships with existing partners.

• Serve as a reliable point of contact between Blossom and professional referral sources.

• Represent Blossom at local conferences, networking events, school programs, resource fairs, and community events.

• Identify partnership opportunities that improve access to ABA therapy and other resources for families.

• Coordinate targeted outreach initiatives with the Director of Marketing and state leadership.

• Deliver approved marketing and referral materials to priority organizations.

• Help strengthen Blossom’s visibility and professional reputation throughout the assigned market.

• Generate qualified patient referrals from professional and community relationships.

• Maintain a structured follow-up schedule with referral partners.

• Track which organizations are referring, which relationships require additional development, and where new opportunities exist.

• Communicate referral updates appropriately and help create a responsive experience for professional partners.

• Work with intake and operations teams to identify and address referral-process barriers.

• Support referred families without making clinical promises or guarantees regarding insurance authorization, staffing, or start dates.

• Record contacts, visits, calls, emails, meetings, events, referrals, and follow-up activities in CRM.

• Maintain accurate referral-source and professional-contact information.

• Use platform to plan routes and document field visits.

• Provide weekly updates on outreach activity, developing partnerships, referrals, pipeline movement, and market opportunities.

• Use CRM data to determine which relationships and territories are producing meaningful results.

• Track qualified referrals based on families reaching Pending Initial Authorization or a later client-pipeline stage
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• Track Active Clients separately as the final conversion outcome.

Performance will be evaluated using a combination of activity, relationship, and outcome measures, including:

• New qualified professional contacts established

• In-person provider visits and meetings completed

• Follow-up activities completed on time

• New referral partnerships developed

• Professional referrals generated

• Referrals reaching Pending Initial Authorization or later

• Referrals progressing to assessment and active services

• Accuracy and consistency of CRM documentation

• Growth within assigned…