Digital Content Manager - Wcsc

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top‑rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top‑rated television station and 100 markets with the first and/or second‑highest‑rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV households.

The company also owns Gray Digital Media, a full‑service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

• Lead with the Best, in the Best:
  Work for WCSC Live 5, the dominant #1 station in Charleston since 1953, in a city consistently named one of the best in the world by Travel+Leisure.
• Impact a Thriving Community:
  Charleston is one of the fastest‑growing metro areas in the country, boasting a world‑famous food scene, high‑tech growth, and major industries like Boeing, Mercedes, Volvo, and a world‑class medical community. You’ll serve this dynamic Low country market.
• Innovation & Legacy:
  Be part of a team committed to award‑winning breaking news, weather, and investigative journalism, and help us continue that legacy of excellence while forging new paths digitally.
• A Culture of Excellence & Empathy:
  We value high standards, mutual respect, and continuous learning, all while making a positive impact.
• Your Ideas Matter:
  We’re constantly evolving, and your vision will be critical in charting our future.

Live 5 is looking for a leader who is ready to define the future of digital content in Charleston. This is your chance to inspire a talented team, drive innovation across every screen, and truly own the conversation in a vibrant, historic city, all while keeping Live 5 at the forefront of local media. We’re seeking a Digital Content Manager who doesn’t just keep pace with digital trends but sets them—someone who can strategize and execute with both precision and compassion, elevating our brand and connecting deeply with our community.

• Elevate our digital content team:
  Guide strategy to supercharge growth in digital, social, and streaming audiences and engagement, making sure Live 5 is everywhere our community is.
• Architect seamless workflows:
  Craft and implement processes that deliver compelling content 24/7, optimized for every platform, from broadcast to vertical video.
• Champion visual storytelling:
  Drive the creation of vertical videos and innovative formats that resonate deeply and expand our reach.
• Decipher the data:
  Dive into analytics and metrics daily to inform editorial decisions, refine strategies, and continuously grow our impact.
• Forge cross‑platform unity:
  Actively partner with our News Director and station leaders to weave a cohesive, compelling narrative across all channels.
• Oversee our social universe:
  Mastermind our presence across Facebook, X, Instagram, You Tube, Tik Tok, and new emerging platforms, ensuring our voice is strong and consistent.
• Innovate new content frontiers:
  Lead the team in discovering and deploying cutting‑edge content types and technology to engage diverse and untapped audiences.
• Create viral‑worthy local content:
  Generate unique, engaging, and highly shareable local stories that truly matter to Charleston.
• Mentor future media stars:
  Coach and develop our content team in best practices for journalistic ethics, razor‑sharp writing, and powerful SEO strategies.
• Uphold our editorial bedrock:
  Ensure all content reflects Live 5’s brand with unwavering consistency in style, quality, and tone, maintaining the highest ethical and editorial standards.
• Command breaking news digitally:
  Lead the swift and accurate online…