Account Manager

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Buffalo Groupe’s carefully assembled all-star team includes a full-service marketing firm, a research arm, an events division, and a media property that authentically serves the golf, outdoor sports, real estate, travel, and hospitality industries. Today, Buffalo is headquartered in Charleston, SC, with 85 team members coast to coast who deliver integrated marketing programs focused on business results for our clients.

About the Role:

We’re seeking an Account Manager to join our team.

Buffalo Groupe’s Account Managers are valued marketing partners to our clients. Responsible for client satisfaction, they are highly organized and accountable managers charged with the day-to-day delivery of outputs that align with the client’s strategic plans, objectives, expectations, and timelines. They inspire and champion great work and drive the vision and direction of all client deliverables, drawing on the expertise of Buffalo Groupe’s Pillars.

They demonstrate strong internal and external communication skills, as well as business and financial acumen. The Account Manager will work semi-autonomously on smaller accounts, i.e. with occasional oversight from VPs and Directors for items like financial health of the account and business strategy development.

We work primarily in golf, real estate, and adjacent industries—so an interest in lifestyle, sports, or premium brand categories is preferred.

Key Responsibilities:

Reporting to the Vice President of Client Strategy & Service, but may work as the lead on small accounts, responsibilities include:

Agency/Team

• Manage team efficiencies across client work and with internal ways of working
• In conjunction with the supervising VP, estimate, track, and adjust team hours

Client Relationship

• Responsible for client satisfaction
• Become a ‘client expert’ by becoming immersed in the essential dynamics (products, pricing, sales distribution channels, audience profiles), strategies, and drivers of the client’s marketing goals and competitive environment
• In conjunction with the VP Client Strategy & Service, work on project scoping, project planning, resource management, and timeline creation
• Draft strategic planning and creative briefs for VP collaboration and approval, and drive the planning process among Buffalo Pillars

Delivery

• Support the delivery and execution of strategy among subject matter experts within Buffalo Pillars
• Day-to-day lead with the client’s marketing contact (typically a marketing director or manager), creating a trusted partnership approach
• Manage client objectives, expectations and timelines, and provide clear, concise direction to internal team members
• Demonstrate strong collaboration skills with all internal teams, using Buffalo resources to support the client’s business effectively and seamlessly
• Build strong, collaborative, and trusted relationships with clients’ vendors and other agencies
• In collaboration with the supervising VP, develop and maintain ‘excellence in product’ by driving and mobilizing the integrated team towards forward progress, positive results, and proactive creativity
• Track the client fees budget for billing purposes
• Monitor the client’s marketing spend budget and produce regular reports on budget versus actual spend
• Own project management/workflow operations, automate tasks, ensure quality, and promote process efficiencies. Agency tools include , Slack, G Drive, GA, Report Garden, Google Data Studios, etc.
• Responsible for leading and driving output from internal and external account meetings
• Responsible for collating and producing regular client reports as determined by SOW

Review

• Implement agreed success measures/KPIs and optimization strategies/models
• Monitor client business on a daily basis, ensuring 360-degree management is on at all times
• Act as a gatekeeper in identifying red flags and recommending proactive solutions to manage and mitigate risk

What You Bring:

• Position can be fully remote, but hybrid remote/in-office is…