Director of Sales & Service - Charleston Southern Athletics

Title: Director of Sales & Service

Company: Peak Sports MGMT

Location: CSU Athletics | Charleston, South Carolina

Peak Sports MGMT is a third-party multimedia rights and revenue partner for college athletic departments across the country. In partnership with CSU Athletics, our team is responsible for generating corporate partnership revenue, growing existing accounts, and building strong relationships with businesses throughout Charleston and the surrounding market. We are building a high-performance revenue organization inside college athletics. That requires accountability, disciplined business development, consistent prospecting, strong relationship management, and a clear focus on measurable revenue growth.

The Director of Sales and Service will be responsible for generating new corporate partnership revenue while leading renewal, retention, and account-growth efforts across CSU Athletics’ existing partnership portfolio.

The Director will own the revenue process from prospecting and proposal development through negotiation, closing, renewal, and upselling. This is not a fulfillment-focused or passive account management role. It requires someone who can consistently create new opportunities, protect existing revenue, grow current accounts, and build lasting relationships within the Charleston business community.

• Generate new corporate partnership revenue through consistent prospecting, outreach, networking, and relationship development.
• Build and manage a strong pipeline of local, regional, and national business opportunities.
• Develop customized sponsorship packages that align partner objectives with CSU Athletics assets.
• Manage the full sales cycle from initial discovery through proposal, negotiation, and closing.
• Lead renewal, retention, and upselling strategies across the existing corporate partnership portfolio.
• Build relationships with business leaders and decision-makers throughout Charleston and the surrounding market.
• Maintain accurate CRM records, revenue forecasts, renewal timelines, and performance reporting.
• Collaborate with CSU Athletics and Peak Sports MGMT leadership to align sales strategy with departmental revenue goals.

This role is designed for someone who is motivated by sales, accountability, competition, and measurable results. The right candidate is comfortable creating opportunities through outbound activity, leading renewal conversations, negotiating agreements, and taking ownership of a market and revenue goal.

This position is a strong fit for candidates coming from B2B sales, sponsorship sales, business development, account growth, client retention, or other revenue-producing environments.

• Bachelor’s degree in business administration, marketing, sports management, communications, or a related field.
• Experience in B2B sales, corporate sponsor ships, business development, or another revenue-generating role.
• Proven ability to prospect, build a pipeline, negotiate agreements, and close business.
• Experience managing renewals, retaining clients, and growing existing accounts.
• Strong communication, presentation, negotiation, and relationship-building skills.
• Ability to work independently, manage multiple opportunities, and maintain accurate reporting and CRM activity.
• Willingness to work nights, weekends, and event days as required in a college athletics environment.

A background in sports is preferred but not required. A demonstrated ability to sell, retain business, grow accounts, and produce revenue is more important.

• Consistent pipeline development and new business activity.
• Growth in new corporate partnership revenue.
• Strong renewal and retention performance.
• Increased revenue from…