Manager, Pricing & Revenue Strategy

Most companies treat pricing like a spreadsheet. At Whistle Express, it is a growth lever. The Manager, Pricing & Revenue Strategy will help Whistle Express build a more disciplined, data-informed pricing capability across our growing network of car wash locations. This role owns the analysis, testing, and ongoing optimization of pricing and promotional strategy across retail washes, unlimited memberships, markets, customer segments, and future products.

You will help answer one of the most important growth questions in the business:
What should we charge, for what products, in which markets, and under what conditions to maximize long-term customer and enterprise value? This is not a back-office reporting role. It is a business ownership role. You will connect customer insight, competitive intelligence, financial analysis, testing, and field feedback to help leaders make better pricing decisions with clarity, speed, and confidence. Done well, your work will shape how Whistle grows revenue, protects customer trust, improves membership economics, and builds a more scalable operating model.

Build Whistle’s Pricing Architecture Own and continuously improve Whistle’s enterprise pricing architecture across single washes, unlimited memberships, and future products or services. Develop and maintain clear pricing principles for retail washes, memberships, promotions, and market-level decisions. Recommend the right relationships between wash tiers, retail pricing, unlimited plans, upgrades, add-ons, and future offerings. Establish pricing guardrails that help enterprise, regional, market, and site leaders make consistent decisions.

Identify where market-level pricing differences create value and where enterprise consistency creates a better customer or operational experience. Simplify pricing and packaging where complexity creates customer confusion, field friction, or inconsistent execution.

Build a practical market-pricing methodology that helps Whistle understand where pricing should change, where it should hold, and where decisions require more testing. Analyze customer demand, traffic, membership penetration, competitive intensity, site performance, household demographics, cost-to-serve, profitability, and willingness to pay. Identify sites and markets that may be under priced, overpriced, vulnerable to competitive pressure, constrained in membership conversion, or experiencing retail yield gaps.

Recommend pricing actions by market or site and define the expected business impact before changes are made. Track results after implementation and translate performance into clear recommendations for what should scale, change, or stop. Partner with Operations and field leaders to understand local market realities before turning analysis into action.

Help Whistle make smarter decisions about the relationship between retail washes, unlimited memberships, acquisition offers, retention, and lifetime value. Optimize the relationship between single-wash pricing and unlimited membership pricing. Evaluate acquisition price, renewal price, member frequency, churn, lifetime value, Family Plan economics, promotional acquisition, and upgrade or downgrade behavior. Partner with CRM, Retention, Marketing, Finance, and Operations to understand how price influences member behavior.

Develop strategies for pricing changes that protect retention, customer trust, and long-term value. Identify pricing or promotional decisions that may drive short-term volume but weaken the membership model over time.

Build a stronger enterprise approach to promotions so Whistle knows which…