Wealth Omni Digital Strategist
Job in
Charlotte, Mecklenburg County, North Carolina, 28245, USA
Listing for:
Crump Life Insurance Svcs Inc
Full Time
position
Listed on 2026-09-05
Job specializations:
-
IT/Tech
Digital Marketing, Data Analyst
Salary/Wage Range or Industry Benchmark: 120000 - 170000 USD Yearly
USD
120000.00
170000.00
YEAR
Job Description & How to Apply Below
Need Help? If you have a disability and need assistance with the application, you can request a reasonable accommodation. Send an email to Accessibility (accommodation requests only; other inquiries won't receive a response). Regular or Temporary:
Regular Language Fluency:
English (Required)
Work Shift:
1st shift (United States of America)
Please review the following job description:
The Truist Wealth Omni Digital Strategist is responsible for working in partnership with enterprise digital, vendors, technology, operations, compliance, support and marketing teammates to create and deliver competitive and differentiating digital solutions for Truist wealth and investment clients and teammates. The Wealth Omni Digital Strategist provides the strategic vision for a wealth segment/area of focus, collects and analyzes client feedback, manages key vendor partnerships, ensures teammates understand and encourage client adoption, and continually advocates for digital client experience improvements that balance business benefits.
The Wealth Omni Digital Strategist understands key product functionality, industry trends, competitive landscape, operations, business, compliance and marketing processes and has practical experience to solve a range of complex product and client issues.
ESSENTIAL DUTIES AND RESPONSIBILITIES:Applies knowledge and expertise to develop strategies with action plans by partnering with vendors and internal digital/non-digital solution teamsDefines and evangelizes the digital wealth or investment client strategy and uses data-driven insights to inform opportunitiesManages digital vendor partner relationships and influences their product roadmaps to meet our client needsCollaborates with stakeholders and business partners to translate how omni capabilities and solutions can improve the client and teammate experiences while adding business valueEnsures consistency throughout the digital experience aligning with Wealth and other LOB segment strategies including cross-channel/omni interactionsCollaborate with business leaders and participate in decisions for the recommendation, selection and prioritization of product features, implementation approaches, vendors and processesTriage, troubleshoot, and resolve a range of product, client and technology issuesContribute to the continuous development of products and solutions including performing research, user testing, quality assurance checks and vendor relationship managementAnalyze metrics and prepare briefs, presentations and status reports and communicate as needed to key stakeholdersConduct industry research and competitive analyses and use the information to recommend product or marketing enhancementsSupport the creation and distribution of teammate training programs, communications, sales efforts and interface with internal and external marketing, branch and call center teammates to prepare sales scripts, manage sales processes, optimize sales opportunities, carry out follow up activities, and ensure business readiness for enhancements / changes to client facing digital experiencesQUALIFICATIONS
Required Qualifications:Ability to solve problems by analyzing possible solutions using experience, judgment and precedents.Ability to communicate complex information simplyExperience participating in technology initiativesStrong problem-solving and partnership skillsMultitasker, works well under pressure and meets tight deadlinesExecution-oriented, and able to complete tasks independently but also is a good team playerExcellent presentation skills and comfort presenting concepts and ideas clearlyComfort managing concurrent projects in a fast-paced, results-driven environmentStrong analytical skills, ability to interpret data and trends, diagnose problems, and recommend action plans to resolve issuesBachelor's degreeFive years of experience in the digital (web/mobile), eCommerce or eBusinessTwo years of experience in leading cross-functional teams (indirectly or directly)Preferred Qualifications:- Three years of experience in financial services industry
- Three years of product management or sales experience
- Advanced degree (e.g., MBA) and relevant…
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