Sr. Digital Experience Specialist

About the Company

Good Rx is the leading prescription savings platform in the U.S. Trusted by more than 25 million consumers and 750,000 healthcare professionals annually, Good Rx provides access to savings and affordability options for generic and brand-name medications at more than 70,000 pharmacies nationwide, as well as comprehensive healthcare research and information. Since 2011, Good Rx has helped consumers save nearly $75 billion on the cost of their prescriptions.

Our goal is to help Americans find convenient and affordable healthcare. We offer solutions for consumers, employers, health plans, and anyone else who shares our desire to provide affordable prescriptions to all Americans.

We help Americans get the healthcare they need at a price they can afford. We believe everyone deserves affordable and convenient healthcare. We build better ways for people to find the best care at the best price. Our technology gives all Americans - regardless of income or insurance status - the knowledge, choice, and care they need to stay healthy. We’re here to help.

Good Rx is America’s healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a tele-health marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $60 billion using Good Rx and million consumers visit  each month to find discounts and information related to their healthcare.

Good Rx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit

We are seeking a strategic, detail-oriented Sr. Digital Experience Specialist to enhance digital journeys for Good Rx’s priority growth areas, including Companion, Weight Loss Subscriptions, and other key business lines. In this role, you will translate business goals, customer insights, and performance data into actionable conversion rate optimization (CRO) and digital experience roadmap, You will work independently and partner across Marketing, Product, Design, Analytics, Engineering, SEO, CRM, and Legal to deliver effective digital experiences and measurable results.

Strategy &

Roadmap:

Define digital experience strategies for assigned business lines and manage a prioritized CRO and landing-page roadmap.

Optimization:
Drive continuous optimization for landing pages and merchandising modules while ensuring messaging continuity across all channels.

Experimentation & Analytics:
Design, launch, and analyze A/B and multivariate experiments (e.g., using Optimizely) and utilize analytics (e.g., Amplitude, Lookr) to generate actionable insights.

Cross-functional Leadership:
Act as the point of contact for CRO, landing page, and upsell development within Marketing. Partner closely with Marketing and Product leads to ensure testing plans and designs meet evolving business objectives and product/campaign needs.

AI-enabled Integration:
Implement repeatable AI-enabled workflows for research, content creation, and process improvement while upholding legal and brand standards.

Communicate findings, recommendations, and results to cross-functional stakeholders and adapt approaches based on business needs and performance data.

• Bachelor’s degree in Marketing, Digital Media, Business, Design, or equivalent experience.
• 5+ years of experience in digital experience, growth marketing, or related digital disciplines.
• Proven ability to lead digital strategy and landing-page optimization across multiple channels.
• Strong understanding of performance marketing and user-centered design.
• Hands-on…