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Customer Care Communications Strategist

Job in Charlotte, Mecklenburg County, North Carolina, 28245, USA
Listing for: Principal Financial Group
Full Time position
Listed on 2026-02-28
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Digital Marketing, Marketing Communications
Salary/Wage Range or Industry Benchmark: 84600 - 140000 USD Yearly USD 84600.00 140000.00 YEAR
Job Description & How to Apply Below

What You'll Do

We're looking for a Customer Care Communications Strategist to join the Customer Care Communications team. This role will be responsible for developing innovative strategic recommendations that effectively engage and activate target customer markets on operational communications.

Here are some examples of what you'll be doing:

  • Develop internal and external communication strategies for complex operational initiatives
  • Collaborate with business partners to develop strategic communication plans that include, timing, tactics and key messages for multiple audiences (internal, advisor, TPA, plans sponsor, participant)
  • Influence leaders and decision makers to gain strategic commitment
  • Cultivate a deep understanding and application of market research, competitive trends, dynamics and regulations
  • Track, analyze and communicate results

Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose-led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 140 years!

Who You Are
  • A bachelor’s degree or equivalent experience
  • 4+ years of communications strategy experience preferably with financial services / retirement industry internal audiences
  • A solid understanding of communication or marketing strategy.
  • Experience developing strategic programs that deliver measurable results.
  • The ability to turn data and insights into clear recommendations.
  • Strong critical thinking and the ability to align stakeholders around a unified message.
  • A general understanding of customer journeys, competitive trends, and customer experience.

Skills that will help you stand out:

  • Project management experience.
  • Experience with Wrike and Salesforce Marketing Cloud
  • Strong analytical, leadership, problem-solving, decision-making, negotiation, planning, facilitation, and presentation skills.
  • Demonstrate excellent organizational, interpersonal, and communication skills (verbal and written).
  • Be results driven and detail oriented with the ability to manage change in a dynamic environment.
Job Level

We’re open to considering talent at the Sr Strategist level based on experience and skills.

Salary Range Information

Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)

$84600 - $140000 / year

Salary Details

The following levels and locations are examples of market-specific salary ranges across different job levels and geographies. Candidates will be evaluated to determine the appropriate job level based on their skills and experience.

  • Grand Island, NE / Wichita, KS:
  • Strategist: $84,600 - $114,300 / year
  • Sr Strategist: $104,400 - $140,000 / year
  • Des Moines, IA / Tampa, FL:
  • Strategist: $89,300 - $120,650 / year
  • Sr. Strategist: $110,200 - $140,000 / year
  • Charlotte, NC / Dallas, TX:
  • Strategist: $94,000 - $127,000 / year
  • Sr. Strategist: $116,000 - $140,000/ year
  • Chicago, IL /Denver, CO / Minneapolis, MN:
  • Strategist: $103,400 - $139,700/ year
  • Sr. Strategist: $127,600 - $140,000 / year
  • Los Angeles, CA / New York City, NY:
  • Strategist: $112,800 - $140,00/ year
  • Sr. Strategist: $139,700 - $140,00/ year
Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Work Authorization/Sponsorship

At this time, we re not considering applicants that need any type of immigration sponsorship (additional work…

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