Event Marketing Manager

Join to apply for the Event Marketing Manager role at Joyce Windows, Sunrooms & Baths

Charlotte & Columbia, NC

Job Type: Full-time, on-site field leadership (evenings/weekends required)

Compensation: $60,000 base + monthly bonuses & overrides

Benefits:

• Health, dental, vision
• PTO, paid holidays
• Mileage/car allowance, phone stipend
• Career growth

Why this role exists

We drive in‑home design consultations for residential home improvement. Your job is to take ownership of event and field marketing in the Charlotte and Columbia area—home shows, retail and partner pop‑ups, community events, fairs—and produce a steady flow of qualified appointments for our sales team.

This is a working manager role. You’ll be out in the field daily recruiting, training, staffing, and leading from the front while hitting aggressive lead goals.

• Plan and run events: home shows, retail kiosks, fairs/festivals, local sponsor ships, community days, and weekend pop‑ups.
• Hit lead‑gen targets: appointments set, show rates, and issued demos.
• Recruit and staff: source, interview, and onboard part‑time event reps and canvassers; manage a team of 5–15.
• Train and uptrain: teach the pitch, objection handling, and qualification standards.
• Handle logistics: secure booths, permits, signage, and promo materials; set up/tear down; manage inventory.
• Build partnerships: develop retail partners and local businesses for kiosks and co‑marketing.
• Focus on quality: deliver qualified appointments that stick. Track lead cost and ROI.
• Be in the field daily to drive culture, energy, and results.

• 2+ years in event marketing, field marketing, canvassing management, retail/experiential marketing, or B2C lead generation.
• A proven record of hitting appointment, show‑rate, and demo goals.
• Comfortable working evenings and weekends and traveling locally with your team.
• Strong recruiter and coach who can staff fast, train faster, and hold teams accountable.
• KPI‑driven mindset; you manage by numbers and know how to adjust to hit goals.
• Valid driver’s license and reliable vehicle.