Compact Commercial Manager

Description

Position at Carolina CAT - Construction

As a family‑owned company under our fourth generation of leadership, we have built our business based on the principles of trust, integrity, and a desire to help our customers and employees succeed.

Since 1926, we ve supported our communities by supplying equipment for critical infrastructure and commerce and by donating our time and resources to area nonprofits. We make smart investments in our company and continuously improve as part of our vision to be a trailblazing company that s built to last.

We re looking for hard‑working, team‑oriented professionals who enjoy working on new challenges every day. We believe our employees are the key to our success, and we re committed to providing a work experience that helps our team grow to their full potential.

Collectively, our employees work together to make a difference for our customers, our communities, and our company. Learn more about what it means to become a team member with Carolina Cat.

The Compact Commercial Manager is responsible for driving profitable growth and market share for Carolina Cat s retail Caterpillar product portfolio. This role leads and supports retail sales experience across branch locations, ensuring consistent, customer‑focused walk‑in experience, competitive pricing execution, and professional retail layout standards. The Supervisor serves as the retail subject‑matter expert for industry trends, competitive dynamics, and customer buying behavior, translating insights into actionable sales strategies.

This person will develop and coach a team of retail associates ensuring higher customer engagement and loyalty as well as collaborating with various teams within the organization.

This role bridges strategy and execution
, ensuring retail operations align with Carolina Cat s growth objectives while delivering exceptional customer experience.

• Grow retail market share, new customers, and revenue for Caterpillar retail products
• Deliver a consistent, best‑in‑class walk‑in customer experience
• Establish and maintain retail pricing discipline and branch layout standards and stocking recommendations
• Strengthening Carolina Cat s competitive position through market awareness and insight
• Other duties as assigned.

• Develop and execute retail sales strategies to increase market share, revenue, and gross margin
• Partner with sales and branch leaders and sales teams to drive retail sales initiatives and promotions
• Identify opportunities for new customer acquisition and increased wallet share within existing accounts
• Track and report on retail performance metrics, trends, and opportunities

• Ensure professional, consistent, and customer‑focused experience for all walk‑in retail customers
• Support retail associates in lead generation, sales conversations, and product recommendations
• Act as escalation point for complex customer needs or concerns
• Champion a customer‑first culture that aligns with Carolina Cat s brand and values

• Ensure retail pricing strategies are properly implemented and consistently applied across all branch locations and digital channels
• Monitor pricing competitiveness and margin performance
• Collaborate with Caterpillar, leadership and marketing teams on pricing updates, promotions, and discount guidelines
• Provide guidance and coaching to retail associates on pricing structure and value‑based selling

• Establish and maintain standardized retail layouts for branch yards and retail spaces
• Ensure product placement, signage, and merchandising support ease of purchase and cross‑selling
• Conduct regular branch reviews to assess layout consistency, cleanliness, and visual presentation
• Partner with marketing on point‑of‑sale materials, promotions, and seasonal merchandising

• Stay current on industry trends, customer buying behaviors, and competitive offerings
• Monitor competitor pricing, product mix, promotions, and retail strategies
• Translate market intelligence into actionable…