Sales Lead,Sales,B2B Sales Job Charlotte area,North Carolina USA,Sales

Position: Sales Lead US

About DEUNA

DEUNA is a rapidly growing startup revolutionizing global commerce with ATHIA, our AI-powered orchestration and payments platform that helps large enterprises boost approval rates, reduce costs, and unlock new revenue. Built by the team behind DEUNA—the fastest-growing Commerce OS in Latin America—ATHIA combines payment intelligence, checkout optimization, and data orchestration in one powerful solution.

With deep integrations across 300+ PSPs and alternative payment methods, and over 20% of Mexico’s digital economy running through our platform, we simplify global payments through a single integration and centralized reconciliation.

We are a rapidly growing startup expanding into the U.S. to meet the urgent needs of large retailers, marketplaces, airlines, and QSRs. Join us to shape the future of payments!

Visit to learn more about us!

We are seeking a Senior Sales Executive to drive new revenue growth across the US enterprise market for DEUNA’s payments and AI platform. This is an individual-contributor, quota-carrying role focused on acquiring and closing large enterprise accounts through complex, consultative, multi-stakeholder sales cycles. The ideal candidate has a proven track record selling payments solutions (orchestration, acquiring, gateways, fraud, checkout optimization) to enterprise clients and consistently exceeding quota.

Responsibilities

New Business Acquisition: Own the full sales cycle end to end — from prospecting and qualification through negotiation and close — to land new enterprise logos in the US market.

Enterprise Account Strategy: Build and execute territory and account plans targeting large retailers, e-commerce, and marketplace accounts, mapping and engaging multiple stakeholders up to C-level (CFO, VP of Payments, Head of E-commerce).

Consultative Payments Selling: Position DEUNA’s value around payment orchestration, checkout conversion, approval-rate optimization, fraud reduction, and PSP/acquirer integration, tailoring the business case to each client’s needs.

Pipeline Management: Build and maintain a healthy pipeline; accurately manage opportunities, ACV/TCV, and forecasting within the CRM.

Quota Attainment: Meet and exceed assigned annual revenue targets.

Market & Competitive Intelligence: Monitor payments market trends, competitors, and customer needs to refine positioning and identify opportunities.

Cross-Functional Collaboration: Work closely with marketing, product, solutions engineering, and customer success to align on deal strategy and ensure smooth onboarding.

Executive Reporting: Provide regular updates to leadership on pipeline health, forecasts, and strategic wins.

Stakeholder & Relationship Management: Build and maintain trusted relationships with enterprise clients, partners, and internal teams.

Compliance and Ethics: Ensure compliance with relevant payments regulations, industry standards, and ethical sales practices.

Experience

Proven experience selling payments solutions (payment orchestration, acquiring, gateways, PSPs, fraud, or checkout) — general sales experience alone is not sufficient.
Minimum 5 years of B2B sales experience, with a strong track record selling to enterprise accounts in the US market.
Demonstrated experience closing complex, multi-stakeholder deals with enterprise deal sizes (e.g., $100K+ ACV).
Consistent track record of meeting or exceeding quota.
Experience selling into retail, e-commerce, or marketplace verticals is strongly preferred.
Solid understanding of the payments ecosystem: acquirers, card networks, tokenization, approval/decline rates, chargebacks, and fraud.
Proficiency in CRM software (e.g., Salesforce or Hub Spot) and modern sales productivity tools.
Familiarity with enterprise sales methodologies (e.g.,…

Sales Lead, Sales, B2B Sales