Regional Vice President of Sales

Pay Range: $105,000 - $120,000 annually

The
Regional Vice President of Sales serves as a support/leader for a region of communities. This role facilitates coaching, training, and design of sales and marketing efforts to ensure communities within the organization are reaching occupancy & sales targets, while ensuring brand standards and maintaining positive and appropriate relationships in the greater communities we serve.

The Regional Vice President of Sales is a Culture Ambassador who will model the core values of the company, leading by example, and ensure all team members exemplify the core values of the company.

• Bachelor’s or post-graduate degree in Marketing, Business, Communications, or related field.
• Minimum of five (5) years sales experience within a retirement community or multi-family residential property with a significant level of responsibility and accountability for goal achievement.
• Valid driver’s license.
• The ability to travel up to 80% of the time.
• Proven ability to conduct a strategic market analysis at the community and regional level.
• Demonstrated ability to train, coach, and mentor Sales Professionals.
• Dynamic, energetic personality with the ability to motivate others.
• Strong communication, planning, and organizational skills.
• Excellent ability to manage multiple tasks and prioritize activities.

• Provide hands-on sales coaching and field training to community and regional staff.
• Quickly assesses market position, opportunities, threats, and overall sales positioning of community assignments and provides a 30-60-90 action plan and projections for growth.
• Routine shadowing of community experiences, external business development, call listening and event participation at least quarterly for communities/regions assigned.
• Conduct a minimum of one thorough site visit and standards review per assigned community quarterly and complete and publish site visit report within 2 business days of visit with clear, succinct observations, celebrations, and action items for areas of improvement.
• Participate in first impressions walk-through and rent-ready walk-through to include Sales Director, Executive Director, Maintenance Director and/or regional team.
• Participate in the hiring, training and evaluation of community sales staff.
• Maintain integrity of and deliver Sales Center of Excellence training to newly hired sales professionals as outlined in the Sales Director Onboarding Guide.
• Hold quarterly training with each assigned region, alternating between virtual and in-person.
• Cross-discipline collaboration and communication with assigned regional team/s, to include RVP of Operations and RVP of Resident Care.
• Provide schedule and participate in Weekly Sales Call for assigned region/s, following the performance grid schedule. The RVPS will maintain the schedule and ensure RVPO is included and aware.
• Weekly monitoring and reporting of key sales metrics, trending, and overall sales management, database management, performance, and effectiveness of the region/s assigned.
• Monitor weekly census reporting and work closely with the Regional Vice President of Operations to ensure it is handled at the community level or reported up.
• Responsible for effective, creative, and complete Quarterly Revenue Plans for region/s assigned, including but not limited to: coaching, training, monitoring & review; leading quarterly review calls; ensuring review and updating at the community level monthly.
• Produce and publish site visit follow-up reports/action plans timely (within 48 hours of visit) for each community visit.
• Report sales performance on monthly & quarterly strategy meetings, investor meetings, and other requested formal reviews.
• Accountable for driving sales performance, net gains, leadership, and achievement of sales KPIs of region/s assigned, including but not limited to:
  Individual Sales Director performance, Executive Director sales leadership, participation and review in Quarterly Sales Performance Reviews, quarterly and annual trending of lead & move in source analysis to the macro plan.
• Responsible for Model Suites at assigned communities/regions and ensure we are 100%…