Development and Marketing Manager; DMM

Salary Range $55,000+, salary commensurate with experience. BGP offers a competitive package including salary, benefits, and vacation.

Botanical Garden of the Piedmont is seeking a highly organized, detail-oriented Development and Marketing Manager. The ideal candidate will have a passion for our mission, and a proven track record in fundraising and marketing, to support a critical period of growth as the Garden advances a major capital campaign and prepares for construction. This role divides time between development and marketing management, ensuring that donor engagement, communications, and internal systems operate smoothly and professionally.

Located in Charlottesville, VA, Botanical Garden of the Piedmont invites community members and visitors to engage in nature, to inspire learning through the beauty and importance of plants, to advance sustainability, and to promote human and environmental well-being. The Garden is currently a valued community resource that will be expanding its impact through an award-winning landscape design and building amenities scheduled to begin in 2026.

As a key player in our growing organization, you will play a fundamental role in achieving our goals and ensuring sustainable growth. Together, we are creating a public space to inspire connection, learning, and joy through nature.

This position reports to the Executive Director but works closely with both the Capital Campaign Director (CCD) and Director of Development (DoD), serving as a key connector between fundraising, communications, and external partners.

Development (60%)

• Donor Data & Gift Processing
  • Enter, update, and maintain accurate donor records in the donor database, including gifts, pledges, contact reports, relationships, and key attributes
  • Process gifts and pledges accurately and in a timely manner
  • Prepare and manage donor lists for mailings, events, and stewardship activities
  • Support data hygiene efforts to ensure donor records are complete, current, and reliable
  • Implement strategies of membership, annual fund, and other special initiatives.
• Acknowledgements & Stewardship
  • Produce timely and accurate gift acknowledgements, including tax receipts, personalized thank you letters, and pledge documentation
  • Assist with stewardship efforts for major donors, including preparation of briefing materials, updates, and recognition tracking
• Major Gifts & Campaign Support
  • Provide logistical and administrative support for the capital campaign and major gift efforts
  • Assist with planning and execution of Garden donor events
  • Coordinate special tours of the Garden for donors and prospects, including scheduling, materials preparation, and follow up
  • Assist with planning and execution of major donor briefings
  • Support prospect tracking and next step documentation in collaboration with the Capital Campaign Director

Marketing & Communications (40%)

• Project Management
  • Serve as the internal project manager for marketing and communications deliverables, keeping timelines, tasks, and approvals on track
  • Coordinate with external graphic designers, printers, photographers, and other vendors to ensure materials are produced accurately, on schedule, and within budget
  • Manage version control, deadlines, and approvals for print and digital materials
  • Support with execution of major Garden events
• Content Coordination
  • Collect, organize, and draft content for the monthly electronic newsletter and social media, working with staff across the organization
  • Compile and manage content for printed newsletters, brochures, invitations, and donor materials
  • Assist with basic copyediting and proofreading to ensure clarity, consistency, and accuracy
  • Work with the Executive Assistant to use metrics to guide the development of BGP website as well as social media presence into a community engagement and information resource

• At least 2 years of experience in development, marketing, or a related nonprofit field
• Experience using a donor database for data entry, gift processing, and record management
• Strong preference for experience with Raiser’s Edge or Raiser’s Edge NXT and Constant Contact
• Strong project management, attention to detail, organizational…