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Strategic B2B Marketing Specialist - Demand Gen & ABM
Job in
Cheyenne, Laramie County, Wyoming, 82007, USA
Listed on 2026-08-14
Listing for:
Pearson
Full Time
position Listed on 2026-08-14
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
Pearson is seeking a Marketing Specialist to drive B2B campaigns within our Growth Accounts segment, coordinating with global and regional teams to execute priority programs. You will balance local market needs with global strategy, and optimize performance through analytics.
Ideal candidates have proven experience in demand generation or ABM, collaborate with sales for alignment, and manage multiple campaigns across channels, including digital, events, and direct outreach.
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