Director, Commercial Analytics and Reporting; Chicago
Listed on 2026-01-04
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Business
Business Systems/ Tech Analyst, Data Analyst
Overview
The Director, Commercial Analytics and Reporting is responsible for the management, generation, interpretation, and communication of insights‑driven analytics related to all commercial functions – including patient services, marketing, and sales. This position works across the organization to influence leaders on opportunities to drive revenue through promotional efforts and or analytical insights to support key strategic decisions. The incumbent will design, execute, interpret, and communicate actionable analytics to support commercial decision‑making across Xeris’ rare and retail product franchises.
This role is critical to driving data‑informed strategies and maximizing the performance of Xeris’ commercial initiatives during a pivotal phase of company growth.
- Development of analytics-based market insights and business intelligence to inform optimal strategic brand/portfolio decision‑making, and measure brand performance
- Develop and maintain commercial analytics dashboards, reports, and key performance indicators (KPIs) to monitor brand and market performance across rare disease and retail product portfolios
- Conduct deep‑dive analyses on sales, Care Connect, promotional, and market access data to identify opportunities and performance drivers
- Collaborate with leadership to develop reports efficiently and effectively to meet information needs of Patient Services, Sales, Marketing, and other key business partners
- Design and deploy dashboards to track defined KPIs for Patient Assistance Team (PAMs and RAMS) and promotional activity
- Partner with cross‑functional teams (e.g., Marketing, Market Access, Sales, Medical Affairs, Finance) to align on business questions and translate them into structured analytics deliverables
- Support the development of forecast assumptions through data analysis and triangulation of primary/secondary insights
- Leverage syndicated data (e.g., IQVIA, claims data) and internal data assets to develop a holistic understanding of market dynamics and brand performance
- Develop, format, publish and maintain Excel workbooks and related SQL scripts for patient services and Sales Reporting
- Provide advanced analytic support for performance tracking, targeting/segmentation, launch readiness, and field force effectiveness
- Translate complex analyses into clear, concise visual presentations and strategic recommendations for senior leadership and brand stakeholders
- Proactively identify emerging trends, performance risks, or growth opportunities through regular business reviews
- Marketing Analytics, Campaign Measurement & Omni‑channel measurements of reach, engagement, and impact of marketing campaigns across all channels and touchpoints
- Lead Marketing Mix Modeling (MMM) initiatives to quantify marketing ROI and optimize media investment allocation across traditional and digital channels. Collaborate with marketing to build and enhance customer journey mappings by segment capabilities across personal and non‑personal channels
- Leverage insights from analytics to design and activate automated omnichannel campaigns that optimize engagement timing, channel selection and impact with patients and healthcare providers
- Collaborate with external vendors and consultants, as needed, to enhance analytic capabilities or fulfill specialized project needs
- Manage business rules used to issue product alerts based on claims data
- Respond to and develop solutions for questions related to sales and patient data or reporting
- Assist in conducting HCP, patient, and payer primary Market Research projects
- Bachelor’s degree in advanced Analytics, Statistics, Finance or related quantitative field management Science – advanced degree preferred
- Minimum of 10-12 years of experience in analysis and modeling within the pharmaceutical/specialty pharma/biotech industry
- Rare disease and/or biotech industry experience preferred
- Experience with specialty pharmacy claims and data operations
- Self‑starter who anticipates challenges, identifies opportunities, and provides creative solutions
- Key data platforms used, IQVIA, Veeva, , Power BI, various pharmacy and claims datasets and other third‑party data as…
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