Senior Account Manager

Overview

How You'll Make an Impact

As a Senior Account Manager in the digital media team, you will play a pivotal role in driving client success by developing strategies using Epsilon's Digital Media Solutions that align with client business objectives as well as lead internal teams to successful execution of personalized digital campaigns. You will leverage your deep understanding of consumer behavior, marketing principles, and Epsilon's personalized media capabilities to develop innovative campaign strategies that maximize client ROI and market share.

Your ability to partner with Sales to identify opportunities for program optimization and incremental revenue will fuel account growth, and your strategic insights will help shape and expand client roadmaps.

You will foster a collaborative cross-functional team environment and guide them and your direct report to deliver exceptional client service and achieve strategic goals, while your focus on operational efficiency and process optimization will ensure seamless campaign execution and scalability. Through your expertise in data analytics, you will monitor program performance, develop mitigation strategies, and provide actionable insights that drive continuous improvement.

Your commitment to excellence will not only enhance client satisfaction but also help strengthen Epsilon's position as a market leader in personalized media solutions within the digital media landscape.

What You'll Achieve

In this role, you will enhance client relationships by consistently delivering programmatic strategies that achieve client business objectives. Your strategic guidance and expertise will lead the cross functional team to the successful execution of client programs that maximize ROI, identify new opportunities for revenue growth, and expand market share.

Your efforts in optimizing internal processes and ensuring operational efficiency will result in streamlined campaign execution and increased scalability. Through your focus on insights and performance monitoring, you will provide clients with valuable insights that drive decision-making and program optimization. Ultimately, your contributions will not only drive client satisfaction and retention but also reinforce Epsilon's reputation as a leader in personalized media solutions.

As you grow your knowledge, you will be presented with an opportunity to guide and mentor an Account Manager or Specialist. You will drive their personal growth through mentorship, coaching, and fostering a culture of continuous improvement and collaboration.

Who You Are

You are a results-driven professional with a passion for marketing, client success and strategic media planning and execution. You excel at building strong, lasting client relationships by delivering innovative, data-driven solutions that align with client goals and drive measurable business outcomes. Your ability to think strategically and identify opportunities for growth sets you apart, as does your knack for optimizing campaigns to maximize return on investment and expand market share.

As a natural leader, you inspire and develop teams by fostering a culture of collaboration, accountability, and continuous improvement. You are adept at mentoring and coaching team members, helping them grow into their full potential while aligning their efforts with broader organizational goals. You have a keen eye for operational efficiency, always looking for ways to streamline processes and scale efforts effectively.

Analytical by nature, you are comfortable working with data to uncover insights, drive performance improvements, and deliver compelling results for clients. Your commitment to excellence and proactive problem-solving skills makes you a critical player in reinforcing Epsilon's position as an industry leader in personalized media solutions.

What You'll Bring With You

Key Responsibilities:

* Client Strategy & Relationship Management:

* Work closely within the digital media team to apply an understanding of client objectives, consumer behavior, marketing principles, and Epsilon products, developing campaign and messaging strategy recommendations.

* Utilize Epsilon's comprehensive digital media solutions-encompassing programmatic display, video, OTT/CTV, and streaming audio-to develop and execute strategies that meet client needs and drive growth.

* Develop and manage client roadmaps in alignment with quarterly account forecasts, ensuring strategic integration with our digital media offerings.

* Identify opportunities for program optimization and incremental revenue.

* Provide strategic insights to support account growth and partner with the Client Development Director to present new opportunities.

* Reporting & Analytics:

* Monitor and manage program performance against KPIs, identify risks, and develop mitigation strategies.

* Create and present comprehensive campaign performance reports to clients.

* Analyze data to extract actionable insights that optimize program effectiveness.

* Execution,…