Manager, Trade Architecture Management

The SRM Trade Architecture Manager (this role) reports to the SRM Trade Director serving as a key business co-pilot for Sales and as an integral member of the local center of excellence team for trade investment. This role helps deliver profitable category & profit pool growth with customers, partnering with Sales, Customer Business Unit, SDL and Finance teams to design and execute trade investment frameworks & programs of sale across channels & customers.

This includes the development and management of customer Trade budgets and trading terms focused against trade investment productivity for Mars and our customers.

• A proven record in analyzing and modelling complicated data sets and the creation of analysis tools (Excel, Databases) to aid decision making. The ability to use this information to reach insightful conclusions and create robust recommendations (‘So What’) and present outputs in an informative way.
• An understanding of the commercial P&L from RRP to NSV is required, including how changes in sales and investments affect this.
• Functional/technical understanding and know-how specifically:
• Trade Promotional Knowledge (Preferred) – An understanding of the concepts of trade promotions (Price discounts, uplifts, base & incremental volumes, trigger funding), ROI, TLI, Trade shape would be helpful. As would the ability to calculate customer trade margin through different investment levels.
• Trade Promotional Systems/Tools (Helpful)- Knowledge and experience using analytical models and TPM IT systems for accurate promotional scenario planning, including their integration with other information management/forecasting systems (e.g., Funds Management and Demand Planning)
• Trade Promotional Strategy (Helpful) – demonstrated understanding of the strategic & operational impacts of trade promotional decisions across the 5C’s (i.e. Category, Consumer, Customer, Competitor, Company) and the impact of changes on the value chain.
• Able to build successful working relationships, being a key contributor as part of a cross functional team.
• Able to effectively articulate and convey ideas and thoughts in a simple and effective manner. Not afraid to voice ideas or opinions within a peer group.

• Support the SRM Trade Director in evaluating and creating recommendations on long term trade investment Strategies for the market based on outputs of SCM by creating robust fact bases on Customer/Channel/Portfolio dynamics.
• Alongside the SRM director, incorporate external and internal information to create and maintain compelling CBU Trade Architecture investment frameworks by partnering with:
  • S&F & Customer experience teams to understand investment options available to support SCM outputs and programs of sale (e.g., Perfect Store).
  • Sales teams to understand any specific Customer/Channel opportunities.
  • Customer marketing and Category Leadership to understand Category and customer growth Strategies.
• Communicate clear guidelines on the trade architecture investment structure.
• Own all associated reporting and analysis to ensure a clear understanding of the different investment structures (including recommended trade margins and profit pools).
• Support the Sales Leadership, SRM and KAMs teams to design and deliver annual growth & trade shape targets by account.
• This includes conducting on-going trade investment and budget analyses, utilizing insights gathered to inform, monitor and course correct plans.
• Under the guidance of the SRM Director, improve management and transparency of trade investment budgets and productivity progress:
  • Enter & maintain Trade Budgets in TPM system/tools. Monitor compliance & performance versus frameworks & targets at account/budget…