Manager, Marketing Science
Listed on 2026-01-01
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IT/Tech
Data Analyst, AI Engineer
Company description
Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 108,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.
Publicis Groupe has transformed its business model and its organizational structure to put its clients at the centre and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs - Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health- for easier connectivity and integration, fostering collaboration throughout the Groupe; while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale.
As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.
Helping Our Clients Unlock Growth in the Platform World
“Publicis exists to help our clients unlock growth. Through the Power of One, we are seamlessly connected to partner with our clients so that they can Unlock Growth in the Platform World.”
- Arthur Sadoun, Chairman and CEO, Publicis Groupe.
Publicis Groupe is searching for a talented individual to join the team and our bespoke agency for a globally recognized company known for its iconic brands across Snacking, Petcare and Food & Nutrition across our network and around the globe. This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future-proof their business, whilst also being part of a Power of One model that integrates media, production, data & tech, social, influencer and commerce to create end-to-end PESO experiences.
The global team will consist of individuals from over 70+ markets, all operating with the same vision:
To build a better today, for tomorrow.
The Manager, Marketing & Data Science is tasked with developing, and delivering advanced ML/AI-based products and analytic solutions integrated into the Publicis CoreAI to support the agency’s global media engagement relationship with Mars, Inc. (“Mars”). This role will be a critical driver both of technical and effective delivery of advanced analytic solutions. Specifically in the areas of connected measurement, outcomes/KPI forecasting, experimental designs at the strategic segments and geo levels, and optimization across all brand & performance media investments.
We seek an experienced marketing/data science practitioner who has applied their technical expertise to innovative data engineering and ML/AI modeling problems. Ideal candidate combines technical expertise, hands‑on modeling, data engineering, and CPG business experience.
Responsibilities- As a Marketing & Data Scientist, you will apply your technical skills and expertise in designing and developing ML/AI-based data products and analytic solutions that will be essential blocks of the Publicis CoreAI workflows and directly application to support the delivery and execution of the One Mars Measurement and Optimization roadmap - functioning independently or collaborating with other data scientists and data engineers from partner Publicis teams in-house.
- Partnering with peers in related technical areas (such as technology and product engineering), bring your technical domain expertise to audit/assess our current data science capabilities and offerings to support media & marketing planning and operations functions.
- Operate in a constant ‘growth hacking’ mode that seeks to enhance our current suite of AI-based analytic data products.
- Assist in the development of Proof‑of‑Concepts to evaluate new tools.
- Collaborate with product partners to convert needs into AI/ML solutions for Publicis CoreAI.
- Proficient in various programming languages, frameworks, and tools to…
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