Digital Content Manager

Digital Content Manager

Everspring is a leading provider of education technology and service solutions. Our advanced technology, proven marketing approach, research-based instructional design services, and robust faculty support deliver outstanding outcomes for our university partners, powering their success online.

We are seeking an experienced Digital Content Manager to join our growing in-house marketing team. In this role, you will be responsible for managing our partners’ web presence, ensuring that sites are conversion-optimized, accessible, high-ranking, and current. You should be highly skilled in content management system architecture, technical implementation, and have robust coding expertise.

This is an ideal position for a hands‑on marketer with a track record of category‑leading results across web properties. The Digital Content Manager will be responsible for working with all internal marketing team members and members of tech, admissions, and learning design. While the role demands an eCommerce manager's competencies, it’s the conversion-driven, entrepreneurial smarts of a “growth hacker” that will set the perfect candidate apart.

This role reports to the Senior Manager, Marketing & Digital Solutions and is located in Chicago, offering a hybrid work environment with a minimum of 3 days required in the office every week and additional days as business needs arise.

• Serve as the manager for the Content Management System (managing user access, permissioning, content governance, and maintaining optimal CMS health and integrity).
• Proactively develop and maintain flexible CMS modules and templates to support the needs of UX design, content creation, and technical SEO optimization.
• Own the daily production and implementation of high volumes of digital content across multiple partitioned sites within the CMS, collaborating directly with designers and writers to ensure technical execution meets creative specifications.
• Act as the primary technical liaison between Marketing and Technology teams, managing and prioritizing content-related technical ticketing and coordinating resolution efforts with front‑end and back‑end developers.
• Technically implement the dictated SEO strategy within the CMS structure, working closely with the SEO Manager (e.g., metadata, structured data, canonical tags).
• Maintain the health of the CMS codebase in collaboration with the Technology team.
• Monitor and report all web traffic analytics, focusing on content performance, site uptime, and page load optimization.
• Test content, functionality, and performance across different browsers and cross platforms.
• Repair broken links and fix bugs, independently or with tech assistance.
• Contribute to discussions on ways to improve content functionality and usability.
• Work with project management to ensure projects are on track and deadlines are met.
• Address accessibility needs (ADA compliance).

• Bachelor’s degree in computer science, UXD, or related field.
• Evidence of continuing education, such as certifications, is a plus.
• 5+ years’ experience in the technology or marketing field.
• Strategic thinking and problem‑solving skills.
• Able to manage multiple websites.
• Strong working knowledge of all relevant coding languages (JavaScript, CSS, HTML).
• Prior experience with site design tools such as Adobe XD, Figma, Webflow, etc.
• Prior experience with CMS tools such as Word Press, Drupal, Cascade, Terminalfour, Joomla, Adobe Experience Manager, etc.
• Experience in site deployment and tracking.
• Reporting progress in workflow tools such as Jira, Asana, and Workfront.
• Capable of managing web content management systems, e.g., Word Press.
• Excellent communicator, especially regarding the abstract concept.

Everspring provides education technology and service solutions, delivering advanced technology, proven marketing approaches, research-based instruction design, and robust faculty support to universities. Based in Chicago, Everspring serves a growing number of colleges and universities. Built In Chicago has named us one of the “Best Places to Work” in 2021, 2022, 2023 and 2025. We were also certified as a Great Place To…