Manager, Analytics

Overview The Manager, Media Analytics & Insights drives insight and critical thinking. The primary responsibility is to provide analytics-based strategic insights to guide media and communications initiatives.

This role blends strategic and tactical skills, a keen eye for numbers, intellectual curiosity, and a problem‑solving mindset. The candidate must have a proven track record in data‑rich analyses and be a strong teammate. A roll‑up‑‑sleeve approach and a get‑it‑done attitude are mandatory.

Successful candidates are multidimensional rising stars who employ complex problem‑solving skills and can communicate findings succinctly to a broad client and media stakeholder audience.

• Work with Associate Media Director to design and complete analytical plans to improve the effectiveness of communications programs
• Perform hands‑on analysis in support of results, including development of conclusions and implications
• Supervise and mentor Analysts
• Teach Analysts to perform ongoing analysis to ensure the timely adjustment/optimization of campaigns
• Develop and maintain SQL‑based or other structured reporting system
• Understand dashboards and provide recommendations based on MMM findings or other statistical testing to media planning/buying decisioning
• Partner with cross‑functional collaborators daily to plan, complete, and analyze projects
• Support agency new‑business process as required

• 3-5 years of experience performing analytics in marketing sciences at a media agency, market research, consulting, or in‑house brand
• Working knowledge of databases and SQL preferred
• Knowledge of media and website measurement technologies:
  • Ad serving platforms
  • Website analytics software
  • Data visualization skills desirable (e.g., Tableau, Datorama, Power
    
    BI, etc.)
• Quantitative education or experience preferred (Statistics, Social Sciences, Economics, Quantitative Marketing)
• Strong analytical skills – able to analyze raw data, draw conclusions, and develop actionable recommendations
• Experience analyzing large data sets
• Strong presentation skills
• Proven ability to communicate complex, technical concepts to a broad stakeholder audience

Our Publicis Groupe motto “Viva La Différence” means we’re better together, celebrating all identities and fostering belonging and inclusion for all talent.

Publicis Groupe offers a robust benefits program including medical, dental, vision, disability, 401(k), parental and family care leave, tuition reimbursement, and flexible time off.

Compensation Range: $87,210–$125,265 annually. The Final date to receive applications is 02/02/2026.

All your information will be kept confidential according to EEO guidelines.

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