Technical Account Manager - Marketing Solutions

The Audience Technical Account Management Team helps clients successfully implement and operate Trans Union Marketing Solutions. Technical Account Managers serve as the primary technical liaison, combining hands-on Audience and AdTech expertise with strong client-facing communication. The team partners across Product, Engineering, Sales, Operations, clients and external partners to ensure audience engagements are accurate, timely and successful. This role reports directly to the Senior Manager of the Technical Account Management division.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

• Own the technical client relationship throughout each Audience engagement, leading technical and operational discussions, setting expectations, providing guidance and coordinating issue resolution and escalations.
• Translate client business and technical requirements into executable Trans Union Marketing Solutions, ensuring data inputs, configurations, integrations and dependencies are clearly understood and addressed.
• Lead onboarding and implementation of Audience engagements, establish clear milestones and owners, and proactively identify and mitigate delivery risks before they affect the client.
• Investigate technical and operational issues across data flows, systems and partners; identify root causes and collaborate with Product, Engineering and Operations to drive timely resolution.
• Manage day-to-day Audience workflows across multiple client engagements, maintaining accurate execution, clear priorities and timely follow-through on dependencies and escalations.
• Lead cross-functional coordination across Product, Engineering, Sales, Operations, clients and external partners, ensuring decisions, risks, ownership and next steps are documented and understood.
• Educate technical and non-technical client stakeholders on Trans Union solutions, processes and technical concepts so clients can effectively use Trans Union capabilities.
• Develop deep expertise in Audience solutions, digital advertising data flows, integrations, application programming interfaces and developer tools, and apply that knowledge to improve implementation and ongoing execution.

Bachelor's degree from an accredited college or university, or equivalent relevant experience; a master's degree is preferred. At least 6 years of experience in Ad Operations, technical account management, implementation, technical consulting or a related client-facing technical role within the Mar Tech or AdTech industry. Strong knowledge of the digital advertising ecosystem, audience products and data-driven advertising, with the ability to apply that knowledge to client implementations and ongoing engagement execution.

Demonstrated success leading client-facing technical conversations, translating complex concepts for technical and non-technical audiences, and managing expectations during issues or escalations. Proven analytical, troubleshooting, organizational and cross-functional leadership skills, including managing multiple client engagements, priorities, dependencies, and escalations simultaneously.

Advanced Microsoft Excel skills, including Pivot Tables, lookup functions and complex formulas, for analyzing and validating audience and operational data. Working knowledge of APIs (Application Programming Interfaces), developer tools and data integrations to understand system connections and support troubleshooting. Ability to analyze data flows across client systems, Trans Union solutions and external partners to isolate issues and support root-cause analysis. Hands-on experience with audience platforms, AdTech or Mar Tech tools, or digital advertising operations used to implement and execute data-driven advertising solutions.

We’re also looking for the preferred skills below. Whether you are proficient or could use some brushing up, we’re happy to support your career development and growth in:

• Deeper hands-on experience using APIs, developer tools or integration-testing methods.
• Knowledge of Trans Union Marketing Solutions or comparable audience and identity solutions.
• Experience improving implementation processes, operational workflows, or client enablement materials.
• Continued development in emerging AdTech, Mar Tech and privacy-aware data…