Event Marketing Manager; Trade Shows and Events

Filevine is forging the future of legal work with cloud-based workflow tools. We have a reputation for intuitive, streamlined technology that helps professionals manage their organization and serve their clients better. We’re also known for our team of extraordinary and passionate professionals who love working together to help organizations thrive. Our success has catapulted Filevine to the forefront of our field—we are ranked as one of the most innovative and fastest-growing technology companies in the country by both Deloitte and Inc.

Filevine is building the seamless intersection between legal and business by creating a world-class platform to help professionals scale.

We are seeking an experienced Event Marketing Manager to join our Trade Show and Sponsored Events team within our broader Event Marketing organization under the VP of Experiential and Product Marketing. This is a campaign management role focused on developing and executing a strategic trade show and sponsored events program that aligns with Filevine's business objectives and drives brand awareness, lead generation, and customer engagement.

You'll join a team of Event Marketing Managers and work cross-functionally with sales, marketing, and product teams to create integrated trade show and sponsored event marketing campaigns. The ideal candidate brings both event execution expertise and marketing acumen, with proven ability to manage projects independently, drive strategic initiatives, and deliver measurable ROI. This role requires up to 25-40% travel.

• Working with your marketing leadership team, you will execute a comprehensive trade show and sponsored events strategy that supports Filevine's growth objectives
• Collaborate with marketing and sales teams to align event initiatives with business goals and target audience needs
  
  Identify and evaluate new trade show and sponsorship opportunities that align with business objectives
• Establish and maintain relationships with industry associations, event organizers, and strategic partners
• Participate in cross-functional planning sessions to ensure alignment across teams

• Collaborate with marketing team to develop integrated marketing campaigns for each event, including pre-event promotion, on-site engagement, and post-event nurture
• Create event-specific communication plans to drive attendance and booth traffic
• Partner with content and creative teams to develop compelling event messaging, booth experiences, and promotional materials, as needed
• Coordinate with digital marketing to leverage email, social media, and advertising for event promotion
• Ensure brand consistency across all event touchpoints

• Manage end-to-end planning and execution of an assigned portfolio of trade shows and sponsored events
• Own all event logistics including on-site brand experience, venue relationships, vendor management, booth registration, and procurement of services (electricity, internet, carpet, furnishings, etc.)
• Oversee booth set-up and on-site operations to create engaging attendee experiences
• Coordinate with sales teams on booth staffing, messaging, and engagement strategies
• Manage travel arrangements for participating staff, including transportation, accommodations, meals, and entertainment
• Train team members on booth operations, messaging, and lead capture best practices
• Work with show vendor portals and liaise directly with vendors on trade show components globally
• Maintain professional representation of Filevine to customers, prospects, partners, and competitors

• Manage event budgets for assigned portfolio, tracking expenses and optimizing spend
• Evaluate sponsorship and vendor options to maximize value while remaining within budget parameters
• Provide detailed post-event financial reports and analysis
  
  Track key performance metrics including leads generated, pipeline influence, customer engagement, and brand awareness
• Conduct thorough post-event evaluations and present findings with recommendations for continuous improvement
  
  Use data-driven insights to refine event…