Manager, Media Planning; Traditional and Digital

Manager, Media Planning (Traditional and Digital)

Join to apply for the Manager, Media Planning (Traditional and Digital) role at Rise, a Quad Agency

Rise is an award-winning
, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core
, specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.

We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.

We are looking to hire a Manager, Media Planning who is responsible for developing an understanding of clients’ business model and pain points and translating them to custom media strategies and media plans. The ideal candidate will have a passion for digital marketing, have familiarity with all media channels, both online and offline, as well as the ability to think critically.

The Manager, Media Planning will be responsible for overseeing the media planning process and participating in developing client relationships by building trust and credibility through clear, concise and professional communications. The successful Manager develops media plans that deliver against goals/KPIs and provides ongoing guidance for next-level strategies that positively impact the client’s business. This role manages the daily activities of team members with responsibility for managing, mentoring and developing direct reports.

This role will have expectations of working on both existing client strategy as well as collaborate on new client strategy and innovation opportunities.

Location:

Chicago OR NYC, 4 days in office

• Work with Media Strategy leadership to develop innovative and custom solutions in achieving client goals for prospective and current clients
• Develop and oversee media strategy, campaign creation, budget, optimization, and testing strategy(ies), as applicable, for full-funnel, multi-platform campaigns across all paid channels including television, radio, print, out-of-home, digital, social, and mobile media
• Leverage insights and learnings to help determine the right channel mix and further bolster the data-informed portions of media plans; engage with and support the efforts of the Analytics team re: same
• Translate client audience data, goals, and pain points into custom media plans
• Assist with driving new business development by ensuring the New Business team is leveraging customized approaches
• Work in collaboration with Director and peers to develop media strategies that leverage connections planning and creative insights, are integrated across moments/tactics and align with client campaign objectives
• Support the efforts of the activation team related to plan execution; participate in packaging / communicating negotiation / placement / results outcomes to clients, as appropriate
• Stay current with new advances in media, the competitive landscape, and vendor capabilities; leverage that knowledge to influence current and future business plans and strategies
• Supervise media team members on the execution of client media campaigns to ensure accurate and timely execution
• Foster and implement collaborative, proactive communication with internal teams and external client(s) (via in-person, phone or email)
• Ensure all communication on behalf of client is clear, concise and accurate (notifications, insertion orders, press runs, material tracking resolutions, etc.)
• Lead and support team development including mentoring and training on new media / internal process and procedures
• Marshall team and other resources, as necessary, to manage multiple projects…