Manager, Consumer Communications; White Claw – Social

Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, Cayman Jack
and
Más+ by Messi™.

The White Claw Social Manager is responsible for leading the brand’s social and communications strategy, bringing White Claw to the forefront of culture. This role combines creative thinking, digital fluency, and sharp strategic insight to build a cohesive, best-in-class presence across social media and influencer channels.

You will shape how White Claw shows up in culture — creating integrated digital communications plans that drive awareness, engagement, and brand love. The ideal candidate is both a strategic thinker and a hands‑on leader, equally adept at developing long‑term frameworks and delivering agile, real‑time responses to cultural moments. The White Claw Social Manager is deeply collaborative, has an entrepreneurial spirit, executes with excellence and actively participates in growing team culture.

• Lead and Oversee White Claw’s Social Strategy & Content: Develop and execute social strategies that deliver measurable business results, managing White Claw’s presence across platforms through the creation of shareable content and a consistent, authentic brand voice.
• Oversee Influencer Strategy: Design and execute influencer programs that foster strong relationships, drive engagement, and amplify White Claw’s cultural relevance.
• Thought Leadership: Develop forward-thinking POVs on social and digital trends, emerging technologies (including AI), and platform innovations to keep the brand at the forefront of culture.
• Agency and Partner Management: Lead agency and cross‑functional relationships to ensure alignment, creativity, and seamless execution across multiple work streams.
• Budget Oversight: Manage communications and influencer budgets strategically to maximize efficiency, innovation and overall impact.

• 1.Volume & Sales
• 2.Brand Health
• 3.Influencer content engagement
• 4.Organic social engagement

Cross channel communications planning & execution across influencer and organic social channels

Brand activations

Social media content, influencer partnerships, real‑time reactive opportunities

• Brand Marketing
• PR
• Paid Media
• Global Marketing
• Insights
• Community Management
• Media
• Loyalty/Rewards Programming

• 1.Delivers on commitments
• 2. Asks questions
• 3. Prioritizes improvement
• 4. Celebrates culture

Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job‑related knowledge, skills, and experience of the individual.

• Competitive annual salary from $89,000 to $111,000, based in Chicago, IL
• Bonus plan designed to recognize company performance and individual contributions
• Comprehensive health…