Product Marketing Manager

As Product Marketing Manager,you’llown howDarcyIQand our Forward Deployed Engineering (FDE) services are positioned, launched, and sold in the market.

DarcyIQis our AI platform that automates the entire consulting lifecycle — from first clientcallthrough scoping, proposal creation, and hand-off to delivery. Our Forward Deployed Engineering services embed engineers and architects directly inside customer environments for high-velocity AI and cloud delivery.

You’llbe the voice of the customer inside our product and services teams, and the voice of our product in the market — turning deeply technical offerings into stories that buyerscan’tignore.

• Craft and continuously refine positioning, value propositions, and messaging frameworks across
  
  DarcyIQ’ssix product modules (Chat & AI Agent, Meetings Hub, Scoping & Estimates, Document Generation, AI Workflows, MCP Studio) and our Forward Deployed Engineering service line

• Develop GTM strategy for Forward Deployed Engineering— positioning embedded engineering services alongside
  
  DarcyIQand other channel partner solutions as a unified offering for mid-market and enterprise AWS customers

• Own end-to-end GTM for newDarcyIQfeatures and module releases— from beta through general availability and post-launch optimization

• Build sales enablementthat makes our teams unstoppable: pitch decks, battle cards, objection-handling guides, demo scripts, and ROI calculators for both
  
  DarcyIQand FDE services

• Maintain competitive intelligenceacross AI sales-enablement, proposal-automation, embedded-engineering, and partner-ecosystem tooling — produce battle cards and win/loss analyses that arm sales

• Source, write, and promotecustomercase studies and success stories that prove
  
  DarcyIQ’svalidated outcomes —3X project capacity per engineer, 40% faster time-to-production, 30% quality improvement, and 99.7% customer retention

• Develop thought-leadership content— blog posts, whitepapers,webinarscripts — that positions
  
  DarcyIQand FDE as authorities in AI-powered consulting and embedded engineering

• Serve as the voice of the market inside product and engineering teams, translating customer interviews, win/loss data, and competitive analysis into actionable roadmap recommendations

• Define and track KPIs that matter: adoption and usage growth, pipeline contribution, win-rate lift, enablement asset utilization, and time-to-market for launches

• 5+ years of product marketing experience in B2B SaaS, enterprise software, AI/ML platforms, or developer-tooling companies

• Demonstrated ability to translate complex technical products and services into clear, compelling market narratives — with writing samples or a portfolio to prove it

• Proven track record building sales enablement programs that measurably improved win rates, deal velocity, or seller confidence

• Experience leading cross-functional GTM launches involving product, engineering, sales, and marketing teams

• Experience positioning both a product and a services offering — you understand how to market software and consulting/engineering services as complementary solutions

• Strong analytical mindset — comfortable with data, metrics, and making decisions based on evidence rather than gut feel

• Excellent written and verbal communication skills, with the ability to present to executive audiences and industry analysts

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field — or equivalent experience that proves you can do the job

• Familiarity with the AWS partner ecosystem — AWS Partner Network programs, ACE co-sell, AWS Marketplace, funding programs, or Partner Central

• AWS certification (Cloud Practitioner, Solutions Architect, or similar) or willingness to obtain one within the first
  90 days

• Experience…