Organic & Communications Lead

TL;

DR: We’re looking for an Organic Growth & Communications Lead to take Hallow’s organic growth to the next level across SEO, AI search, PR, and communications. You’ll help make sure that when someone searches Google, reads a news story, or asks an AI assistant about prayer and faith, Hallow has the opportunity to meet them there and ultimately invite them into prayer.

• Own SEO & Organic Growth: You’ll own Hallow’s organic search efforts end-to-end from keyword research and technical SEO to writing, optimizing, publishing, linking, and measuring performance. You’ll identify our biggest opportunities and go after them yourself, pulling in cross-functional support where you need it..
• Build for the Future of Search: You’ll help us figure out how Hallow reaches folks across AI search. You’ll experiment with GEO / AEO strategies, understand how Hallow is showing up in AI answers, and find new ways to increase our visibility and authority.
• Find Stories in the Data: Some of our best organic opportunities come from finding a story nobody else has told yet. You’ll dig into data to uncover trends around prayer, faith, culture, and the Church and turn those insights into stories journalists and people want to read and share.
• Create Great Content: You'll write a lot - evergreen SEO pages, press releases, journalist pitches, landing pages, and other marketing materials. You'll independently take each piece from a blank page to published.
• Optimize & Experiment: You’ll constantly test new ideas. New article formats. New search strategies. New conversion opportunities. New PR angles. New ways to show up in AI search. You’ll measure what works, double down quickly, and move on when something doesn’t.
• Work Across the Team: You’ll work closely with Marketing, Content, Design, Product, and Data to make sure our organic growth and communications efforts support Hallow’s biggest priorities.

• Mission: This work is incredibly humbling. Every day we hear amazing stories and we get the pleasure of working on something that’s impacting lives. One of our favorite user quotes: "I hate quoting an old, overused cliche, but I’ve been very lost. And I think for the first time in a while I may be found."
• Ownership: When a company is this small, every employee is a core team member with an outsized impact. What you decide to publish, pitch, and optimize can bring thousands of new people into prayer.
• Growth: From day 1, you’ll be a part of the startup journey. You'll own and shape what organic growth and AI search look like for us as we grow.
• Flexibility: HQ is in Chicago and we would love to have as many team members there as possible, but we are completely flexible on location within the United States.
• Comp: We will pay competitive market rates in terms of equity, cash, & benefits.

• Passion: First and foremost, we’re looking for someone excited and passionate about our mission. It makes it a lot more fun to actually care about what you’re working on!
• Experience: You have 3+ years of experience in SEO, organic growth, content marketing, PR/communications, or a combination of these areas. You’ve personally done the work, not just managed agencies or teams that did it for you.
• SEO Expertise: You understand what makes content great and have hands-on experience with keyword research, on-page SEO, content optimization, internal linking, technical SEO, link building, analytics, and the tools that go along with them.
• Excellent Writer: You can turn ideas and data into clear, compelling stories. You’re comfortable writing an SEO article, journalist pitch, press release, or landing page.
• AI Curious: You’re excited about how AI is changing both search and the way marketers work. Experience…