B2B Product Marketing Manager

Trans Union's Job Applicant Privacy Notice Personal Information We Collect Your Privacy Choices Team Overview The Product Marketing team is responsible for driving adoption of Trans Union’s global solutions through strong, scalable go-to-market strategies that reinforce our position as a thought leader, innovator, and trusted partner.

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer-facing content, and enable sales teams. In this role you will report to the Sr Director of Product Marketing.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview and Core Responsibilities Develop product positioning, differentiation, and messaging. Create go-to-market content and sales enablement materials. Partner with Marketing on content development and promotion. Help Sales understand the offering, ideal customer, key value messages, and objection handling. Identify product differentiation and translate technical details into simple, compelling messaging. Build launch and sales materials, including pitch decks, solution sheets, web content, and thought leadership.

Support webinars, customer stories, and other market-facing activities. Required Knowledge and Experiences8+ years of experience in product marketing and/or product management, preferably with experience bringing to market solutionsB2B product marketing experience.

Extensive experience in developing and executing successful go-to-market programs for impactful product launches

Demonstrated history of leading creative messaging, innovative positioning and sales enablement initiatives to drive significant revenue growth

Telecom domain knowledge preferred

We’d love to see:
Strong project management and attention to detail

Experience with agile environments

International product marketing experience

Ability and willingness to travel up to 20%
Benefits that support every part of your life:

At Trans Union, we design benefits to help you feel well, do well, and plan well—from day one.

For Your Health:
Enjoy day-one eligibility for medical, dental, and vision coverage, plus supplemental plan options. Spousal, domestic partner, and other eligible dependent coverage is available on select plans. Choose tax‑advantaged HSA and FSA accounts to make everyday care more affordable.

For Your Protection:
We’ve got your back with company‑paid basic life and AD&D, optional voluntary life and AD&D for you and your family, and short‑ and long‑term disability. You can also opt into a legal plan, pet insurance, and travel accident coverage.

For Your Family:
From adoption assistance and fertility planning coverage to caregiver support, we’re here for every chapter. Access Dependent Care FSA for possibility of an employer match, a complimentary Care@Work membership, and up to 12 weeks of paid parental leave with eligibility for a thoughtful, gradual return.

For Your Future:
Build toward what’s next with our 401(k) with employer match and Employee Stock Purchase Plan (ESPP). Tap financial wellness resources, career coaching, and optional long‑term care insurance to plan confidently.

For You:
Grow and recharge with tuition reimbursement, flexible time off for exempt employees or paid time off for nonexempt employees, up to 12 paid holidays per year, commuter benefits, employee discounts, charitable gift matching, and paid volunteer time off, plus corporate volunteer events that make it easy to give back.

For Your Wellness:
Access 24/7 support including professional therapy, coaching, and emotional…