Associate, Digital Communications

Job Description

Summary:

The John

D. and Catherine T. Mac Arthur Foundation is one of the nation’s largest independent foundations. The Foundation supports creative people, effective institutions, and influential networks building a more just, verdant, and peaceful world. Mac Arthur invests in solving some of the world’s most pressing social challenges, including advancing global climate solutions, promoting local justice reform in the U.S., revitalizing local news, expanding who creates, uses, and benefits from artificial intelligence, and strengthening the well-being of Native communities.

In addition to the Mac Arthur Fellows Program and the global 100&Change competition, the Foundation continues its historic commitments to the role of journalism in a responsive democracy as well as the vitality of our headquarters city, Chicago. The Foundation also maintains offices in Nigeria and India. The Communications team collaborates with program teams and other colleagues across the Foundation to create and implement strategic communications plans that enhance the impact of Mac Arthur's work and the work of grantees.

The team is responsible for the Foundation's strategic efforts to communicate with the press, public, and policymakers, including media relations, web and social media efforts, printed materials, and events. The team also provides communications support and advice to Mac Arthur's leadership, staff, and grantees. Team members include the Vice President, Director; three Communications Officers, who lead program communications;
Manager, Digital Communications; two Associates, respectively focused social media, and writing/research projects;
Content Manager, Associate to the Vice President, Coordinator, and outside consultants/firms as needed. The Associate, Digital Communications ensures accurate, engaging, and impactful representation of the work of the Foundation and its grantees on social media and digital platforms; develops multimedia content; expands the Foundation’s digital footprint; and tracks web and social media analytics.

• Builds and strengthens the Foundation’s presence, brand message, and voice on digital platforms by creating and curating content that engages our audiences
• Serves as a strategic partner to Communications Officers and Senior Communications Associate, by developing and implementing digital and social media content in support of executive communications, Foundation programs and grantee news, research, and reports
• Reflects program communications strategies, suggests and develops new content for Mac Arthur's digital platforms, including copy, video, GIFs, photographs, etc.
• Cultivates a community of engaged followers on social media
• Engages audiences during virtual and in-person Mac Arthur and grantee events through the use of live tweeting, live video streaming, or collection of content to be posted at a later date
• Writes creative briefs and defines content goals and objectives for initiatives
• Creates analytics reports to track social media engagement and outcomes for high-profile announcements
• Researches new content formats and digital platforms to surface trends and cross-channel opportunities, including audience engagement
• Collaborates with Foundation teams, provides training, and advises Staff on best practices for sharing content on social media
• Develops content for time-sensitive current events in collaboration with Communications team and public relations partners as needed
• Creates and executes paid media strategy, including billing setup, budget spend, media planning, and conversion tracking
• Develops guidelines for exploring new platform adoption and existing platform exit or reprioritization
• Collaborates with internal…