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Integrated Media Planner

Job in Chicago, Cook County, Illinois, 60290, USA
Listing for: Basis
Full Time position
Listed on 2026-10-20
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing
Salary/Wage Range or Industry Benchmark: 61010 - 75000 USD Yearly USD 61010.00 75000.00 YEAR
Job Description & How to Apply Below
WHO WE ARE

At Basis, we empower agencies and brands with cutting-edge software that automates digital media operations. Our all-in-one platform supports seamless planning, reporting, and financial reconciliation across direct, programmatic, search, and social media.

We’re not just building advanced technology; we’re also building a culture where passionate, motivated individuals come together to drive meaningful change. Our commitment to inclusivity and growth ensures our employees thrive both professionally and personally.

With our headquarters in Chicago, we offer flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.

  • Leveraging a strong understanding of the digital media landscape and the latest Basis products and solutions to craft strong media planning recommendations tied to the overarching strategy
  • Generating and presenting integrated media plans considering all media channelsbyincorporatingclear rationale based on client objectives
  • Communicating with clients on requests/questions daily over email and owning client meeting and deliverables
  • Maintaining an understanding of all syndicated media tools and how they can contribute to the planning task at hand
  • Collaborating with analytics team to ensure media strategies and reporting insights/deliverables are aligned to businessobjectivesand measures of success
  • Negotiating with vendors to secure the best inventory and pricing available for our clients
  • Providing guidance andassistinanalyzing

    Key Performance Indicators (KPI’s) for strategic media plans
  • Cultivating strong internal relationships with associate media planners, ad operations, campaign analytics, and search and social media buyers.
  • Operating with a solutions-oriented approach and a high degree of client servicing
  • Contributing tohigh levelsof campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
  • Managing insertion orders (IO's), post-IO media plan revisions, and the approval of all publisher IO's for each campaign
  • Actualizing campaigns to ensure campaign budgets and KPI's are met and delivered in full
  • Assisting Finance in billing executions and discrepancies
  • Completing traffic sheets andassistingwith gathering creative assets and instructions as needed
WHAT YOU BRING TO THE TABLE
  • 2+ years of experience in digital media planning and buying
  • Understanding and interest in programmatic media and real-time bidding
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment
  • Passion for staying current with the latest research and media tools to guide recommendations
  • Intermediate to Advanced Excel and Powerpoint skills
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported.
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning.
BONUS POINTS
  • Hands on DSP buying experience
  • Previous client-facing experience
  • Previous holistic media planning experience
  • Experience working with a 3rd party ad server
  • Experience in digital reporting dashboards such as Datorama
  • Experience in holistic media planning with a focus on search and social
  • Basis Certified

$61,010 - $75,000 a year

Integrity in Hiring

At Basis, integrity is at the core of how we hire. To protect our candidates and our company, we verify identity, education, and employment history for all hires. Some roles may also require onsite or in-person interviews as part of the process. Any misrepresentation…

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