Group Strategy Director

Established in 2004,
OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group
, we're at the forefront of leveraging cutting‑edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision‑making, empowering our teams to produce innovative and impactful results.

Inside Ideas is looking for a Group Strategy Director to bring a portfolio of 20+ beverage brands to the cutting edge of culture across US and Canada Markets. Social is at the heart of how our brands connect with consumers — you'll set the strategic direction across paid social, organic social, creator and influencer programs, community management, and more while building and running a high‑performing team of strategists and community managers.

Part strategic visionary, part hands‑on craft leader, you'll establish the frameworks, quality standards, and working practices that keep every brand in the portfolio strategically coherent, culturally relevant, and driving measurable outcomes.

As a member of the Leadership Team, you'll partner closely with Creative, Production, and Account — contributing to the studio's direction, growth agenda, and commercial performance. You'll also serve as the team's primary strategic voice in senior client conversations, translating our client’s business objectives into strategy and building the trusted partnerships that open doors to greater scope and ambition.

• Lead the Strategy department — managing strategists and community managers, setting a clear vision, building a high‑performance culture, and developing talent at every level.
• Own the social strategy direction across 20+ beverage brands across US and Canada — developing channel strategies, audience frameworks, and content philosophies across paid, organic, creator/influencer, and community that are insight‑led, brand‑right, and platform‑native.
• Establish and uphold strategic quality standards — reviewing and elevating team output from brief through execution and reporting, using performance data and cultural insights to set meaningful KPIs and drive continuous improvement.
• Evolve specialist practices at portfolio scale — maturing the community management function, shaping creator and influencer strategy, and refining how we measure and report our effectiveness.
• Serve as the primary strategic voice with senior client stakeholders — building trusted, long‑term partnerships and presenting confidently to brand, marketing, and leadership teams.
• Partner with the Leadership Team on operational planning, resourcing, new business development, and the studio's growth agenda — contributing as a business leader, not just a discipline lead.
• Champion the responsible integration of AI tools and emerging platforms — building team capability, setting quality standards for AI‑assisted work, and ensuring AI enhances rather than detracts from strategic quality.

• Experience: 10+ years in social and cultural strategy, in agency and/or in house brand settings. Proven success leading and developing strategy teams across multiple brands.
• Strong strategic foundations: Strong brand and communications strategy fundamentals, with social as a core area of expertise.
• Culture-forward mindset: A passion for staying at the forefront of social trends and platform shifts, regularly sharing insight with clients…